{"id":101055,"date":"2023-06-30T10:36:27","date_gmt":"2023-06-30T01:36:27","guid":{"rendered":"https:\/\/home.ginza.kokosil.net\/en\/?p=101055"},"modified":"2023-06-30T10:36:27","modified_gmt":"2023-06-30T01:36:27","slug":"the-only-shop-with-the-concept-of-connecting-thoughts-the-sustainable-flower-art-shop-itto-will-open-in-ginza-tokyo-on-july-7th","status":"publish","type":"post","link":"https:\/\/home.ginza.kokosil.net\/en\/archives\/101055","title":{"rendered":"The only shop with the concept of &#8220;connecting thoughts&#8221;, the sustainable flower art shop &#8220;iTTO&#8221; will open in Ginza, Tokyo on July 7th."},"content":{"rendered":"<\/p>\n<p><strong>Hongo Kogyo Co., Ltd., which supports people&#39;s lives and the environment through its civil engineering and construction business and renewable energy business, will open a Phalaenopsis flower arrangement specialty store &quot;iTTO&quot; in Ginza, Tokyo on July 7th.<\/strong><\/p>\n<\/p>\n<p> <span style=\"text-decoration: underline;\"><strong>What is iTTO<\/strong><\/span><br \/> <a href=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub2-8.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-101041 colorbox-101055\" src=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub2-8-640x360.jpg\" alt=\"\" width=\"395\" height=\"222\" srcset=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub2-8-640x360.jpg 640w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub2-8-230x130.jpg 230w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub2-8-768x432.jpg 768w\" sizes=\"auto, (max-width: 395px) 100vw, 395px\" \/><\/a><\/p>\n<\/p>\n<p> &quot;iTTO&quot; is a brand specializing in flower arrangements of Phalaenopsis.<br \/> The brand name &quot;iTTO&quot; is inspired by the language of the Phalaenopsis orchid, &quot;Happiness is flying&quot;, and it expresses the feeling of giving a gift and the thoughts of the person who is given it. (Ito = Ichizu)\u201d.<br \/> Also, &quot;pure&quot; is read as &quot;ito&quot; in Kunyomi. This brand name contains feelings of caring for the recipient, such as pure white and pure.<\/p>\n<\/p>\n<p> <strong><u>\u25a0 15 products in all 4 series<\/u><\/strong><br \/> iTTO will start selling from a total of 15 products in all 4 series, &quot;the iTTO&quot;, &quot;GRACE&quot;, &quot;BRIGHT&quot;, and &quot;GRANDIOSO by iTTO&quot;.<\/p>\n<\/p>\n<p> \u25bc &quot;the iTTO&quot; series<\/p>\n<p id=\"p-iframe-image-9e49702d-c8c4-4298-93a9-b51a2aabdfd2\"> <a href=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/main-8.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-101050 colorbox-101055\" src=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/main-8-559x360.jpg\" alt=\"\" width=\"559\" height=\"360\" srcset=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/main-8-559x360.jpg 559w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/main-8-768x494.jpg 768w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/main-8-640x412.jpg 640w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/main-8.jpg 800w\" sizes=\"auto, (max-width: 559px) 100vw, 559px\" \/><\/a><\/p>\n<\/p>\n<p> In particular, the series &quot;The iTTO&quot;, which symbolizes the brand, uses a case with a distinctive black edge to express the connection to the recipient of the gift, which is contained in the brand name.<br \/> The product line-up includes a wide range of products, from palm-sized to 30 cm.<br \/> You can use it according to the recipient and the situation, whether it is a business scene such as a traditional Phalaenopsis orchid, or a gift for an individual.<\/p>\n<\/p>\n<p> \u25bc \u201cGRACE\u201d series<\/p>\n<p id=\"p-iframe-image-09b09e37-72ec-4512-931c-498e5c5dc467\"> <a href=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub4-5.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-101053 colorbox-101055\" src=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub4-5-573x360.jpg\" alt=\"\" width=\"573\" height=\"360\" srcset=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub4-5-573x360.jpg 573w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub4-5-768x483.jpg 768w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub4-5-640x402.jpg 640w\" sizes=\"auto, (max-width: 573px) 100vw, 573px\" \/><\/a><\/p>\n<\/p>\n<p> \u25bc &quot;BRIGHT&quot; series<\/p>\n<p id=\"p-iframe-image-922d009b-0b45-4d55-b64f-94ec7e56287b\"> <a href=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub7-5.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-101049 colorbox-101055\" src=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub7-5-540x360.jpg\" alt=\"\" width=\"540\" height=\"360\" srcset=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub7-5-540x360.jpg 540w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub7-5-768x512.jpg 768w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub7-5-640x426.jpg 640w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub7-5.jpg 800w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/a><\/p>\n<\/p>\n<p> \u25bc \u201cGRANDIOSO by iTTO\u201d series<\/p>\n<p id=\"p-iframe-image-d6eaf746-f33a-40bd-ba32-da9d1ec5f8c6\"> <a href=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub3-7.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-101051 colorbox-101055\" src=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub3-7-552x360.jpg\" alt=\"\" width=\"552\" height=\"360\" srcset=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub3-7-552x360.jpg 552w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub3-7-768x501.jpg 768w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub3-7-640x418.jpg 640w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub3-7.jpg 800w\" sizes=\"auto, (max-width: 552px) 100vw, 552px\" \/><\/a><\/p>\n<\/p>\n<p><u>\u00a0<\/u><strong><u>\u25a0 &quot;Commitment to over-the-counter sales&quot; To be a brand chosen as a gift for important people.<\/u><\/strong><br \/> Due to the spread of smartphones and the Internet, it is now commonplace to purchase on e-commerce sites. I&#39;m here.<\/p>\n<\/p>\n<p id=\"p-iframe-image-4ba5dd4f-96af-4639-8d23-402d89180533\"> <a href=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub1-8.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-101040 colorbox-101055\" src=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub1-8-509x360.jpg\" alt=\"\" width=\"509\" height=\"360\" srcset=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub1-8-509x360.jpg 509w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub1-8-768x543.jpg 768w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub1-8-640x453.jpg 640w\" sizes=\"auto, (max-width: 509px) 100vw, 509px\" \/><\/a><\/p>\n<\/p>\n<p> We are also planning to develop displays that match the season and time, so you can see the products while imagining the scene of use.<\/p>\n<\/p>\n<p> <strong><u>\u25a0 From Ross Flower to Sustainable Flower<\/u><\/strong><u>\u00a0<\/u><br \/>iTTO is actively tackling the problem of loss flowers, which are said to be hundreds of millions of flowers discarded every year in Japan.<\/p>\n<\/p>\n<p id=\"p-iframe-image-f5ed4586-5261-40c4-85dd-3c6966715441\"> <a href=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub8-4.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-101047 colorbox-101055\" src=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub8-4-640x360.jpg\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub8-4-640x360.jpg 640w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub8-4-230x130.jpg 230w, https:\/\/home.ginza.kokosil.net\/wp-content\/uploads\/2023\/06\/sub8-4-768x432.jpg 768w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<\/p>\n<p> <strong>[Beautiful flowers over and over] Cultivation in a unique smart office that realizes a stable Phalaenopsis cultivation environment<\/strong><br \/> Most of the Phalaenopsis orchids used by iTTO are grown in-house in a smart office that uses 100% natural energy from solar power. Phalaenopsis orchid is a plant that has a lifespan of 50 years or more if properly nurtured, even if the flowers are scattered. Appropriate humidity and temperature control by a smart office enables reuse of Phalaenopsis strains, and by growing flowers from a single Phalaenopsis over and over again, we contribute to reducing flower loss. .<\/p>\n<\/p>\n<p> <strong>[All thoughts to the future] Collection of fresh flowers on the verge of disposal from Phalaenopsis farmers<\/strong> . At iTTO, we are working to collect Phalaenopsis orchids that are discarded even though they have bloomed from phalaenopsis farmers, and are working to transform them into sustainable flowers.<\/p>\n<p> In the future, we plan to provide a Phalaenopsis collection service for individual customers, so please bring your valuable Phalaenopsis to iTTO.<\/p>\n<\/p>\n<p><u>\u00a0<\/u><strong><u>\u25a0 Store details<\/u><\/strong><u>\u00a0<\/u><br \/>Store name: iTTO Ginza Main Store Address: Marks Ginza 1F, 8-5-20 Ginza, Chuo-ku, Tokyo<br \/> (Tokyo Metro Ginza Line \/ 2-minute walk from Shimbashi Station, Tokyo Metro Marunouchi Line \/ 5-minute walk from Ginza Station)<br \/> Opening hours: 13:00~21:30<br \/> Closed: Saturdays, Sundays, and holidays Phone number: 03-6263-8994<br \/> Website (released in early July): <a href=\"http:\/\/itto-ginza.com\/\" target=\"_blank\" rel=\"nofollow ugc noopener\">http:\/\/itto-ginza.com<\/a><\/p>\n<\/p>\n<p> <strong><u>\u25a0 List of products for sale<\/u><\/strong><\/p>\n<table border=\"1\" cellpadding=\"6\">\n<tbody>\n<tr>\n<td> series name<\/td>\n<td> Selling price<\/td>\n<td> feature<\/td>\n<\/tr>\n<tr>\n<td> the iTTO<\/td>\n<td> \u00a510,000\uff5e<\/td>\n<td> A series that represents the brand name, such as a black-rimmed case that imagines a connection with the person to whom the gift is given, and a single Phalaenopsis orchid that expresses earnest feelings.<\/td>\n<\/tr>\n<tr>\n<td> GRACEMore<\/td>\n<td> \u00a515,000\uff5e<\/td>\n<td> A series that expresses the grace and elegance of Phalaenopsis. In addition, GRACE has the meaning of politeness, modesty, and kindness, making it ideal for scenes where traditional Phalaenopsis is sent.<\/td>\n<\/tr>\n<tr>\n<td> BRIGHT<\/td>\n<td> \u00a520,000\uff5e<\/td>\n<td> It was born with a hint of the &quot;brightness&quot; of a bouquet. It is a series with a presence that features a design that gives you a three-dimensional effect and depth like a real bouquet.<\/td>\n<\/tr>\n<tr>\n<td> GRANDIOSO by iTTO<\/td>\n<td> \u00a530,000\uff5e<\/td>\n<td> This series, which uses a lot of flowers, expresses the power and magnificence of a fresh Phalaenopsis orchid. On the other hand, the installation area is 10 cm x 10 cm, which is attractive because it can be displayed even in a small space.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/p>\n<p> <u>\u25a0<\/u> <strong><u>Operating company<\/u><\/strong> &lt;br \/&gt; We will be a business company that supports people&#39;s lives and the environment through the civil engineering and construction business and the renewable energy business, and flexibly responds to social issues.<br \/> Company name: Hongo Industry Co., Ltd. Representative: Tomoya Hongo, Representative Director Established: November 1, 1996 Location: 1-6-18 Ogaya, Otsu City, Shiga Prefecture Corporate site: <a href=\"http:\/\/www.hongou-i.jp\/\" target=\"_blank\" rel=\"nofollow ugc noopener\">http:\/\/www.hongou-i.jp<\/a><\/p>\n<\/p>\n<p style=\"text-align: right;\"> <span style=\"color: #999999;\"><em>[Hongo Industry Co., Ltd.] From <a style=\"color: #999999;\" href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000000005.000109362.html\">the press release<\/a><\/em><\/span><\/p>\n<\/p>\n<p> &lt;Related articles in the past&gt;<br \/> <a href=\"https:\/\/home.ginza.kokosil.net\/ja\/archives\/101014\">Singapore&#39;s first luxury snack brand &quot;Aroma Truffle&quot; to open in Japan at GINZA SIX in Tokyo on June 30<\/a><\/p>\n<p> <a href=\"https:\/\/home.ginza.kokosil.net\/ja\/archives\/100980\">Opened &quot;Gucci Ginza Gallery&quot;. Held a photo exhibition featuring Yuzuru Hanyu<\/a><\/p>\n<p> <a href=\"https:\/\/home.ginza.kokosil.net\/ja\/archives\/100690\">&quot;Yakiniku Inoue&quot; Brand Finally Enters Ginza Really Delicious Yakiniku That Continues to Evolve<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hongo Kogyo Co., Ltd., which supports people&#39;s lives and the environment through its civil engineering and construction business and renewable energy business, will open a Phalaenopsis flower arrangement specialty store &quot;iTTO&quot; in Ginza, Tokyo on July 7th. What is iTTO &quot;iTTO&quot; is a brand specializing in flower arrangements of Phalaenopsis. The brand name &quot;iTTO&quot; is inspired by the language of the Phalaenopsis orchid, &quot;Happiness is flying&quot;, and it expresses the feeling of giving a gift and the thoughts of the person who is given it. (Ito = Ichizu)\u201d. Also, &quot;pure&quot; is read as &quot;ito&quot; in Kunyomi. This brand name contains feelings of caring for the recipient, such as pure white<a href=\"https:\/\/home.ginza.kokosil.net\/en\/archives\/101055\" title=\"Read more\" >&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":101050,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52,48],"tags":[],"class_list":["post-101055","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-life-style-en","category-news-en","content-print"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.4 - aioseo.com -->\n\t<meta name=\"description\" content=\"Hongo Kogyo Co., Ltd., which supports people&#039;s lives and the environment through its civil engineering and construction business and renewable energy business, will open a Phalaenopsis flower arrangement specialty store &quot;iTTO&quot; in Ginza, Tokyo on July 7th. What is iTTO &quot;iTTO&quot; is a brand specializing in flower arrangements of Phalaenopsis. 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What is iTTO &quot;iTTO&quot; is a brand specializing in flower arrangements of Phalaenopsis. 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