LowBEAT, the industry's only antique watch magazine, published by Seeds Factory Co., Ltd., which publishes watch-related magazines and MOOKs and operates a watch news site, will hold its fifth sales event over two days, August 3rd (Sat) and 4th (Sun), 2024, with the aim of allowing people to experience the charm of antique watches in a more realistic way.
The event will mainly sell antique watches manufactured before the 1970s, ranging from famous brands such as Rolex and Omega to domestic brands such as Seiko. This fair will be attended by not only specialist stores from around the country, but also dealers, with over 20 stalls, making it the largest fair specializing in antique watches in Japan.
Scene from the previous event
In addition to antique watch stores, the watch brand "TAKANO," which was revived in 2024 by independent watchmaker Hajime Asaoka, will also be exhibiting for the first time. Takano was only active for a few years from the late 1950s, and is known to enthusiasts as a "phantom domestic brand." However, in that short period of time, it achieved great success, such as producing the world's thinnest wristwatch with three hands at the time, the "Chateau." The newly revived Takano model will also be on display at the venue.
Takano's "Chateau Nouvelle Chronometer"
At the TAKANO booth, a free copy of the magazine "PRECISION Vol.1: The New Takano Launches Chronometers" produced by Hajime Asaoka himself will be distributed (you will need to answer a questionnaire).
Also, on the second day, Sunday, August 4th, from 11:30am, there will be a talk event by Mr. Asaoka. He will talk about his thoughts on the revival of Takano and the episodes leading up to the birth of the new model.
■ Overview of the "LowBEAT Antique Watch Fair in Ginza"
Dates: Saturday, August 3rd and Sunday, August 4th, 2024
Time: 3rd (Sat) 10:00-17:00 (Early time tickets (6,500 yen) are required for entry between 10:00 and 12:00, and general tickets (1,200 yen) are required after that)
4th (Sun) 10:00-16:00 (Free admission from 14:00)
Venue: Ginza Phoenix Plaza (http://www.phoenixplaza.co.jp)
〒104-8139 3-9-11 Ginza, Chuo-ku, Tokyo (Paper and Pulp Hall 2F)
2 minutes walk from Ginza Station on the Tokyo Metro Ginza Line, Marunouchi Line, and Hibiya Line
Organized by: LowBEAT Antique Watch Fair in Ginza Executive Committee
Special site: https://www.powerwatch.jp/antiquefair/
* On both days, same-day tickets (Early Time: 6,500 yen / General: 1,200 yen) will be sold at the reception desk. You can enter with a same-day ticket, but depending on the congestion situation, you may have to wait. Thank you for your understanding.
*Tickets will be on sale at the venue entrance from 9:30 on the day of the event. Children under elementary school age are not allowed to enter.
*The ticket is for both days. Admission is free after 2pm on the 4th.
■ List of exhibitors (in no particular order)
BQ / CARESE / Spring Watch Factory / Antique Watch Mokitas / YS Antiques / Ishii Shoten / Commit Ginza / Kyotoya / Maruka / Timebase / CAGI DUE / Curious Curio / All time / SELECT / Oroji Antique / Dnf / BILLION WATCH / Cool Vintage Watch & Cool Auction / Gankoya / DISCOVERY WATCH / LIBERTAS / Kaikado Nagoya Watch Repair Center / British Shop / TAKANO
What is LowBEAT?
This is the industry's only antique watch magazine that focuses on famous watches from before the 1970s, which is said to be the golden age of mechanical watches, and introduces their appeal from various angles. It was first published in April 2012, and the latest issue, No. 25, was released in April 2014.
[C-Z Factory Co., Ltd.] Press release