Over 100 Pingu items are gathered here! Customizable goods and collaboration items with Tatsuya Tanaka are also available.
We will be providing the latest information, including details on original exhibition merchandise, for the "Not Just Cute!? Pingu Exhibition," which will be held at YURAKUCHO MUSEUM from July 10th (Fri) to September 6th (Sun).
"More Than Just Cute!? Pingu Exhibition" is the inaugural event for the newly opened "YURAKUCHO MUSEUM" in Yurakucho, Tokyo. The exhibition is themed around an amusement park and is an interactive experience where visitors can see, touch, and enjoy Pingu's previously unknown charms.
The museum shop offers over 100 items featuring Pingu, who is "more than just cute!" as seen in the exhibition, allowing you to enjoy wearing Pingu or spending time with him at home. These are limited-edition items only available at this exhibition, and we have a selection of items that will lift your spirits and make you want to show them off to everyone.
A highlight is the series that allows you to enjoy the trendy customization experience. Choose your favorite Pingu and create your own original goods. Furthermore, we will also be offering collaborative goods with miniature photographer and artist Tatsuya Tanaka. These are special goods that can only be obtained here, using artwork by Tanaka that will be unveiled for the first time at this exhibition.
Tickets are selling fast on e+. Those who purchase tickets by Thursday, July 9th will receive one random "Not Just Cute!? Pingu Exhibition" original clear bookmark (5 types in total), so be sure to buy yours early!
Original merchandise lineup (partial list)
*All prices include tax.
*The image is for illustrative purposes only.
*The products shown are only a selection. Please check the official website for information on other products.
Customizable items
Choose your favorite Pingu, expressions, and poses from the exhibits to create your own original merchandise.
Custom Keyboard Keychains (Keyboard: ¥440 each / Chain: ¥110 each)
This keychain can be customized by combining keyboard-shaped parts (40 types in total) that have an addictive clicking feel, with chains in your favorite colors (7 types in total). The alphabet and Pingu artwork can be connected vertically and horizontally, allowing you to create your own original item with one or any number of pieces.
Flake Sticker Buffet (with clear pouch) ¥1,650
Choose one of four types of clear multi-cases and five of fifteen types of acrylic stickers to customize your own unique item with this sticker buffet. The star-shaped carabiner adds a touch of flair, making it your own original piece that's sure to lift your spirits.
*All prices include tax.
*The image is for illustrative purposes only.
*Each session takes approximately 20 minutes.
*Young children should be accompanied by an adult.
Tatsuya Tanaka collaboration goods
The first ever Pingu fan book, "PINGU™ FANBOOK," will be available for purchase at the venue first!
To commemorate the "More Than Just Cute!? Pingu Exhibition," we are pleased to announce the release of our first official fanbook! It will be available for pre-sale at the venue.
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Pingu the penguin was created in Switzerland in 1980. This iconic stop-motion animation series has been broadcast in 155 countries worldwide and is now loved all over the globe.
Pingu loves mischief, adventure, and his family and friends! He can be a little selfish and easily frightened at times, but that's part of Pingu's charm. This book is packed with the charm of the Pingu world from various angles. Open the pages and you'll find a variety of expressions from Pingu and his friends. You're sure to find your favorite Pingu! Comes with a special sticker set of Pingu and his friends!
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"PINGU™ FANBOOK"
Released on July 23, 2026 *Pre-release available at the "Not Just Cute!? Pingu Exhibition" venue
B5 size, paperback, 128 pages, list price ¥3,300 (¥3,000 + tax)
Limited quantity admission bonus
At the Tokyo venue, we will be randomly distributing a limited number of "Not Just Cute!? Pingu Exhibition Original AR Stickers" (6 types in total).
By holding up your smartphone or tablet, you can enjoy an AR experience exclusive to this exhibition, where Pingu and Pinga will appear right before your eyes.
This is a special experience that can be enjoyed by everyone from children to adults, not only by taking photos and videos together at the venue, but also by continuing to enjoy it at home or wherever you like after returning home.
*Limit one per person.
Tickets are selling fast! Purchase your ticket by July 9th (Thursday) and receive a free original clear bookmark from the "More Than Just Cute!? Pingu Exhibition"!
Tickets are selling fast and are available now at eplus.
Ticket purchase URL: https://eplus.jp/pingu-exhibit26/
*The following periods require specific date and time reservations.
[Date and time specified period]
July 10th (Fri) – 12th (Sun), August 8th (Sat) – August 16th (Sun), September 5th (Sat), September 6th (Sun)
▼Pre-opening ticket purchase bonus: Original clear bookmark from the "Not Just Cute!? Pingu Exhibition" (5 types in total)
For each ticket purchased, you will receive one random "Not Just Cute!? Pingu Exhibition" original clear bookmark (5 types in total)!
Look forward to seeing what expressions, movements, and shapes Pingu will appear in!
*Free admission for preschool children (accompanied by a guardian).
*Each ticket is valid for one person, one time only. Re-entry is not permitted.
*Please note that we do not accept cancellations, changes, reissues, or refunds after purchase.
*Please check the eplus website for details regarding fees and other charges.
*Tickets will also be sold at the ticket counter inside the venue. Availability and sales times vary depending on the day, so please check the official website.
*Students entering with student tickets may be asked to present their student ID.
*A 50% discount is available for those presenting a disability certificate and one accompanying person assisting them.
*During peak hours, you may have to wait to enter.
*Depending on the crowd situation, a numbered ticket system may be implemented.
*Resale of tickets for this exhibition is strictly prohibited. Please note that we will not be held responsible for any problems arising from tickets obtained illegally.
*Please note that you cannot use the shop only, nor can you re-enter the exhibition room and shop.
[“More Than Just Cute!? Pingu Exhibition” Event Details]
• Event name: "More Than Just Cute!? Pingu Exhibition"
• Exhibition Period: July 10, 2026 (Fri) – September 6, 2026 (Sun) *Open every day during the exhibition period • Venue: YURAKUCHO MUSEUM (Yurakucho, Tokyo)
Tokyo International Forum, B1F, 3-5-1 Marunouchi, Chiyoda-ku, Tokyo 100-0005, Japan. Opening hours: 10:00-18:00 (last entry 17:30)
Saturdays, Sundays, and public holidays, July 10th (Friday), August 10th (Monday) – 14th (Friday)
10:00-20:00 (last entry 19:30)
Organizer/Planner: Sony Creative Products
▼ "Not Just Cute!? Pingu Exhibition" Official Website
https://pingu-exhibit26.jp
▼ "Not Just Cute!? Pingu Exhibition" Official Instagram
https://www.instagram.com/pingu_exhibit26/
▼ "Not Just Cute!? Pingu Exhibition" Official X
https://x.com/pingu_exhibit26
What is Pingu?
Stop-motion animation was created by Swiss filmmaker Ottmar Gutmann.
2025 marked the 45th anniversary of the creation of the test film that would become the prototype for "Pingu" in 1980.
Since 1990, the TV series has been broadcast in over 155 countries and regions worldwide, and the heartwarming and humorous stories of Pingu, a little penguin boy, and his friends are loved by people all over the world.
▼Pingu Official Website https://www.pingu.jp/
▼Pingu Official Instagram (@pingu_jp) https://www.instagram.com/pingu_jp/
▼Pingu Official X (@pingu_jpn) https://x.com/pingu_jpn
▼Pingu Official YouTube (@Pingu) https://www.youtube.com/@Pingu
About YURAKUCHO MUSEUM
Yurakucho in Tokyo is a place where art, music, people working and playing, and many people and cultures intersect.
"YURAKUCHO MUSEUM," a new exhibition space being created within the Tokyo International Forum, will utilize two gallery spaces of different sizes to create a variety of exhibitions and events where visitors can encounter new works and forms of expression.
This museum is a place of "beginnings," where people and works of art connect and spread.
<Address> 100-0005
Tokyo International Forum, B1F, 3-5-1 Marunouchi, Chiyoda-ku, Tokyo <Access>
JR Line: 1 minute walk from Yurakucho Station / 5 minute walk from Tokyo Station (connected to Keiyo Line Tokyo Station via the B1F underground concourse)
subway:
Yurakucho Line, Yurakucho Station (connected via the B1F underground concourse)
5-minute walk from Ginza Station on the Hibiya Line / 5-minute walk from Hibiya Station 5-minute walk from Nijubashimae Station on the Chiyoda Line / 7-minute walk from Hibiya Station 5-minute walk from Ginza Station on the Marunouchi Line 7-minute walk from Ginza Station on the Ginza Line / 7-minute walk from Kyobashi Station 5-minute walk from Hibiya Station on the Mita Line
▼Official website: https://yurakuchomuseum.jp
▼Official Instagram (@yurakucho_museum) https://www.Instagram.com/yurakucho_museum/
▼Official X (@yurakuchomuseum) https://x.com/yurakuchomuseum
[More than just cute!? Pingu Exhibition Public Relations Office] Press Release
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"More Than Just Cute!? Pingu Exhibition": Highlights of the exhibit and ticket sales information revealed.