On Monday, September 25, 2023, CAPE Co., Ltd. will open the flagship store of “PATISSERIE HANA'', a new type of patisserie that sells beautiful fresh sweets and baked goods with a “flower'' motif, in Ginza, Tokyo. From September 8th, advance sales will begin at the Shibuya Tokyu Food Show (Shibuya Mark City 1st floor).
■ “PATISSERIE HANA” will open in Ginza in September 2023
A patisserie based on the concept of delicate and gorgeous sweets inspired by flowers.
Expressing the changing seasons, flower petals dance when you take a bite, giving you an exciting feeling.
The beautiful and gorgeous design and exquisite taste will envelop your heart with a happy feeling and transform your everyday life into a special experience.
When you visit “HANA'', a journey through cakes woven with the beauty and delicacy of flowers awaits you.
Feel the breath of beautiful flowers and enjoy a special moment colored with them.
CAPE Co., Ltd., which plans and operates premium food experiences, will open "PATISSERIE HANA" on Monday, September 25, 2023, offering high-quality fresh and baked sweets with a new concept of flowers. will open a new store in Ginza, Chuo-ku, Tokyo.
Starting September 8th (Friday), advance sales will also be held at the Shibuya Tokyu Food Show (Shibuya Mark City 1st floor).
■ Unique sweets inspired by “flowers”
At PATISSERIE HANA, we always have 30 to 40 types of cakes such as shortcakes, tarts, and roll cakes, as well as baked goods such as glass desserts, financiers, and sables, all of which are original.
Seasonal ingredients that evoke the changing seasons of Japan and traditional French confectionery techniques combine to transform everyday life into a special experience.
The main theme is "flowers". Here we will introduce some representative sweets that are gorgeous and reminiscent of delicate flowers.
It's like a bouquet itself. Tart with cream rose blooming
Photo left: “Bouquet Rose (Whole Size)” / Right: “Bouquet Rose (Peace Size)”
The “Bouquet Rose'' is made by spreading custard and berries on tart pastry and hand-squeezing rose-shaped fresh cream over the top, and it looks exactly like a bouquet of roses.
The delicate squeeze of rose is made possible by the advanced techniques of artisans based on the tradition of French confectionery.
You can also order wrapping that wraps the cake like a bouquet with paper and ribbon (*extra charge).
A bouquet of roses that is both a bouquet and a sweet in one, perfect for celebrating special occasions or as a gift.
There are seven colorful piece sizes that allow you to have a cute bouquet all to yourself. Each one has a different taste: strawberry, lemon, rare cheese, chocolate mint, blueberry, chocolate banana, black sesame red bean paste mochi…
Decoration with dancing petals! When you cut it, the fruit spills out from inside!
Photo: "Floraison"
The simpler the cake, the more important the craftsmanship. PATISSERIE HANA's shortcake “Floraison'' has a decoration of dancing petals on the surface that is delicately hand-crafted one by one by a pastry chef using fresh cream. When you cut it further, the surprise of lots of fruit falling out from inside the fluffy sponge is sure to cheer you up.
The petite cake has a delicate design with flowers blooming on each one.
Photo left: “Mont Blanc” / Right: “Chocolat Rose”
The petite cake, which is perfect for a treat for yourself or a small souvenir, is also decorated with flower-inspired designs.
At Mont Blanc, this is a luxurious item that contains a whole marron in a marron cream that looks like a flower petal. Beautiful cakes that evoke the breath of flowers each season, such as chocolate roses adorned with gorgeous chocolate-crafted roses, grace the shop front.
■ Pay attention to the interior where giant paper flowers are in full bloom.
PATISSERIE HANA Ginza store has an elegant interior that is suitable for Ginza, with a white and gray color scheme, and an impressive interior with an exciting flower motif.
Of particular note is the interior, which is adorned with flower art created by PETAL Design, an atelier led by MEGU, Japan's foremost expert in “Giant Paper Flower Art,'' which creates giant paper flowers using materials such as paper.
Atelier “PETAL Design” https://www.petaldesign.jp/
When you visit PATISSERIE HANA, you will be treated to a cake journey woven with the beauty and delicacy of flowers.
Enjoy a special moment that will satisfy your heart with the fusion of beautiful and gorgeous design and exquisite taste.
■PATISSERIE HANA store overview
[PATISSERIE HANA Ginza store]
～Opening on September 25, 2023～
Address: 1st floor, New Ginza Building 1, 7-3-13 Ginza, Chuo-ku, Tokyo 104-0061 Access: 5 minutes walk from Ginza Station on each line / 5 minutes walk from Shinbashi Station Business hours: 12:00-22:30
Closed: Year-end and New Year holidays Phone number: 03-6263-9339
Instagram: https://www.instagram.com/patisserie_hana2023/ (common to all stores)
[PATISSERIE HANA Shibuya store]
～Opening on September 8, 2023～
Address: 1-12-1 Dogenzaka, Shibuya-ku, Tokyo 150-0043
Shibuya Tokyu Food Show (Shibuya Mark City 1st floor)
Access: 1 minute walk from Shibuya Station on each line Business hours: 10:00-21:00 (*according to facility business hours)
Closed: None (*according to the business days of the facility)
Phone number: 03-3477-4869
Instagram: https://www.instagram.com/patisserie_hana2023/ (common to all stores)
■Company Profile Company Name: CAPE Co., Ltd.
Address: 12th floor, Jingumae Tower Building, 1-5-8 Shibuya Jingumae, Shibuya-ku, Tokyo 150-0001 Official website: https://cape-jp.com/
Business details:
1) Opening stores domestically and overseas by leveraging the IP rights of famous restaurants
2) Development and operation of food and beverage related services
3) Gourmet community salon management holding company: capable Co., Ltd. ( https://capable.tokyo/ )
[CAPE Co., Ltd.] From the press release