On the 8th floor MG Terrace, there is a cherry blossom viewing spot with about 200 real cherry blossom trees! MATSUYA SAKURA WEEK will be held from March 13th (Wednesday) to March 26th (Tuesday) on each floor of the Ginza store!

With the theme of "SAKURA", we propose a lifestyle that will make your spring outings more enjoyable ~TOKYO CREATIVE SALON 2024 GINZA~

Matsuya Ginza will hold "MATSUYA SAKURA WEEK" from March 13th to March 26th in conjunction with "Tokyo Creative Salon 2024," one of the largest fashion and design festivals in Japan. With the theme of "SAKURA", which can be said to be the symbol of spring, we will propose a positive lifestyle on each floor of the Ginza store that will make you feel the arrival of spring and enjoy spring outings.

◎The expected cherry blossom bloom date in Tokyo this year is around March 18th (Monday) (*)

MATSUYA SAKURA WEEK
keyword
① Cherry blossom viewing ② Pink ③ Spring gift

・A “cherry blossom viewing” event named after cherry blossoms (SAKURA) will be held on the 8th floor.

"MATSUYA SAKURA TERRACE" Last year's situation

A cherry blossom viewing spot where you can admire real cherry blossoms has arrived!
"MATSUYA SAKURA TERRACE"
March 16th (Sat) – 24th (Sun) 11:00 a.m. – 5:00 p.m. each day
8th floor MG Terrace

A cherry blossom viewing spot that celebrates spring is now available for a limited time on the MG Terrace on the 8th floor.
Approximately 200 real “cherry blossom'' branches have been prepared, and this year it will be set up so that you can enjoy the cherry blossoms by stepping inside them.
We also have a space where you can take a break and look at the cherry blossoms.

"Cherry tree branch gift"
March 16th (Sat) and 17th (Sun) 11:00 a.m. to 5:00 p.m. each day
8th floor MG Terrace <br />The first 100 people each day will receive a cherry blossom branch.



Dress code is "pink"!
"GINZA SAKURA NIGHT"
Friday, March 22nd 6:00pm – 9:00pm
8th floor MG Terrace, Dining Bar Kodama

Two drinks will be given to those who come to the venue wearing items that are in the "pink" dress code. *Ends as soon as it runs out.
A DJ booth will be set up under the cherry blossom trees on the terrace, coloring Ginza's spring nights with soothing music.

*Weather News HP “2024 4th Cherry Blossom Forecast”
https://weathernews.jp/s/topics/202402/280065/

・Items that enhance the mood and atmosphere of cherry blossom viewing “Cherry blossom viewing” related goods

We offer fashion and food that will enhance your mood and atmosphere so that you can enjoy cherry blossom viewing in a light, delicious, and lively manner.

<LeSportsac>
(From top) Body bag 9,900 yen/Shoulder bag 15,400 yen
3rd floor Shoes & Bags <br />The “Spectator'' series, with its eye-catching white lines, now comes in bright colors that update the trendy sports mix style. It will make your cherry blossom viewing more gorgeous.

<Makool>
(From left) Scarf 27,500 yen/Scarf 16,500 yen
1st floor Space of Ginza “Spring Gift Marche”
March 11th (Monday) – March 19th (Tuesday)
Japanese painter Ai Kumehara used mineral pigments to draw roses on silk, a natural material with excellent heat retention and moisture absorption, and artist Kasen created a new era of Arita ware.

<Veg>
Sneakers 20,900 yen each
3rd floor Shoes & Bags March 20th (Wednesday) – April 2nd (Tuesday)
These sneakers have a classic style, but the use of different materials and pop colors gives them a cute impression.
The high resilience insole makes them extremely easy to wear.

<Chakaiseki Mitomoi>
Bamboo basket bento 3,780 yen
B1F Japanese side dishes <br />A spring-style lunch box packed with carefully selected seasonal ingredients. It is a gorgeous and elegant dish that is suitable for tea parties and celebrations celebrating the season.

・"Pink" vividly colors the dining table and living space

Introducing “pink,'' which is reminiscent of spring, as well as household goods and interior goods that brighten up fashion, dining tables, and living spaces.

<CFCL>
Cardigan 56,100 yen/Skirt 51,700 yen
3rd floor Rita's Diary <br />A new pastel pink color is now available for peplum cardigans and skirts from the "Pottery" series, which is characterized by its three-dimensional shape, and will lift your spring mood.

(from left)
<Maison Margiela "Replica" fragrance>
Flower Market Eau de Toilette (100ml) 23,540 yen
<Nose Shop>
Bouquet de Onguri (100ml) 29,700 yen
1st floor Cosmetics <br />Introducing eau de toilette reminiscent of the fresh scent of flowers at the Paris flower market, and fragrances with fruity and sweet scents reminiscent of spring.

<Hamilton>
Watch 77,000 yen
4th floor Jewelry and Watch Salon <br />The coloring inspired by the pure beauty of cherry blossoms in full bloom brings the feeling of spring to this watch.
The stainless steel case is paired with an elegant pink leather strap.

<Vermicular>
Oven pot 2 (18cm) 24,860 yen
7th floor Table Joy “Anhydrous cooking'' brings out the original flavor of the ingredients, and the instant evaporation function condenses the flavor.
Introducing a new era of cast iron enamel pots that are also lighter and shorter in heating time.

・Support your new life! "A gift that feels like spring"

Suggestions for cheer gifts for those who are starting a new life, such as those who are going to higher education, finding a job, transferring, etc.

(from left)
<Francos Spada>
Tie 11,000 yen
<Aquascutum>
Tie 12,100 yen
5th floor dress up lounge <br />Introducing spring-like pink ties. The subtle colors make it easy to incorporate into fashion, and it is also recommended as a gift to celebrate a new job.

<Marimekko>
(From left) Plate 7,480 yen / Chopstick rest set 4,840 yen / Plate set 5,940 yen
7th floor Lifestyle <br />A two-color set of chopstick rests and bean plates that bring color to your new life are now available on plates that are shaped like the brand's symbol "Unikko."

◎ "Novelty Fair" Starting March 15th (Friday), customers who purchase over 22,000 yen including tax will receive an original tote bag as a gift. *Limited to 1 item per person. Ends as soon as it runs out.

<Terumon>
Reserve Rose 11,550 yen
B1F Gour Marche Vin <br /> Fresh red fruits and a hint of mint, with the sourness of ripe cherries.
The lively yet delicate and fresh flavor makes this one recommended for spring celebrations.

<Osuya Ginza>
Drinking Vinegar/Dessert Vinegar/Sakura 2,268 yen
Basement 1st floor Japanese and Western sweets <br />The natural scent of Nagano prefecture cherry blossoms brought out by soaking them in rice vinegar for a long time is appealing. Add it to warm amazake for a gentle spring flavor that will soothe your body and soul.

*All prices shown include tax.

・What is "TOKYO CREATIVE SALON 2024"?

This is Japan's largest fashion and design festival, held in 10 areas that represent Tokyo (Ginza, Nihonbashi, Marunouchi, Shibuya, Harajuku, Roppongi, Haneda, Yurakucho, Akasaka, and Shinjuku), and this is the fifth time it has been held. In order to make Tokyo one of the world's leading cities for fashion and design, creative events that meet world standards will be held in Tokyo, where the cherry blossoms are beautiful.
In the Ginza area, under the theme of "Dressed by blossoms," the "show windows" that play an iconic role in all kinds of shops, including timeless department stores and roadside stores of global luxury brands, will be displayed in Ginza. Color it with graphics that are worthy of dignity.

■Sponsor: Tokyo Creative Salon Executive Committee ■Date: March 14th (Thursday) to March 24th (Sunday), 2024
■Tokyo Creative Salon official website: https://tokyo-creativesalon.com/

[Matsuya Co., Ltd.] From a press release

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