Ginza Mitsukoshi is bustling with the opening of NEW SHOPs such as Madeleine specialty stores, and the unmissable [Mitsukoshi 350th Anniversary Festival] has begun!

A festival of contemporary art inspired by Mitsukoshi's 350th anniversary

■Period: October 25th (Wednesday) – November 7th (Tuesday)
■Venue: Ginza Mitsukoshi main building/new building each floor
*Special page URL:

From October 25th (Wednesday) to November 7th (Tuesday), Ginza Mitsukoshi will be celebrating the 350th anniversary of Mitsukoshi's founding and will be celebrating its 350th anniversary by offering a warm welcome that is unique to Ginza Mitsukoshi, and will be offering a special event that will make everyone feel grateful and excited. We will deliver it to you. Enjoy events that introduce you to the good old world in Ginza in autumn, spend a relaxing and chill time incorporating modern trends, and learn about trends from Ginza to fully enjoy autumn fashion… Attractions only available now. Please enjoy Ginza Mitsukoshi.

・NEW SHOP opens on the 2nd basement floor of the main building, on the department store basement sweets floor!

Fluffy madeleine shop <Hotel Madeleine Michel>
A madeleine specialty store created by Michelle, a girl who has traveled all over the world experiencing delicious and beautiful things, and is inspired by the beautiful scenery, encounters with people, and seasons of France, the country of beauty and gastronomy. We will deliver a happy taste where you can enjoy a hotel-like tea time while thinking about French cities.

Original cans depicting beautiful cityscapes of hotels in various French cities are packed with flavorful madeleines in the shape of France's national flower, the iris, and adorable items.

<Hotel Madeleine Michel> Toujours 10 types, 1,674 yen each (5 pieces each/4 madeleines, 1 chocolate)
■ Main Building B2F Western Sweets/Hotel Madeleine Michel

Edomae dango shop <Eitaro Sohonpo>

Eitaro Sohonpo, a long-established confectionery store that has been in business for over 200 years, is now available. The “Ajitarashi'' uses soup stock made with Ninben's bonito flakes, and the “Katsuo Bushi Mori'' has plenty of shaved bonito flakes on top. We offer a variety of flavors, including “Tenfuira,'' which is sprinkled with fried eggs.

<Eitaro Sohonpo> Back left: Shigemori Dango Katsuo Samurai 270 yen (1 piece) / Back right: [Ginza Mitsukoshi limited] Shigemori Dango Tentomiryo 292 yen (1 piece) Top front: Shigemori Dango Thick Red Bean Paste 249 yen (1 bottle) / Lower front: Chisei Dango Aji Tarashi 249 yen (1 bottle)
■ Main building 2nd basement floor Japanese sweets/Eitaro Sohonpo

-Collaborated with 17 companies including interior design, clothing, miscellaneous goods, vintage items, and fresh flowers. The second interior miscellaneous goods event supervised by curator Smith, “Color Your Life vol.2”

■October 25th (Wednesday) – 31st (Tuesday)
■Main building 3rd floor Le Place

The second interior miscellaneous goods event supervised by curator Smith, who has gained popularity by transmitting a wonderful worldview centered on flowers and everyday items on SNS! We will introduce recommended items to decorate your clothing, food, and home, including items created by Smith in collaboration with 17 brands, including 9 new brands added to the brands exhibited at the first event held in March.

[Participating brands] *In no particular order Yorki/2016//Maiton/Doujinshi/Stay Flower/Kian/Danlow/Particle Glass Studio Polka/Henry Dean/Imaginary Cajuen/Meitchen/Ponre Studio/Kochito/Chloritile/Satokokako Ceramics/Matsu Kan

※Click here for details

・A selection of works by up-and-coming young artists, including works inspired by Mitsukoshi's 350th anniversary. “ART SHOW GINZA ONBEAT×MITSUKOSHI”

■ November 1st (Wednesday) – November 6th (Monday) *Ends at 6:00 pm on the last day ■ Exhibition venue on the 7th floor of the new building

A contemporary art festival in collaboration with ONBEAT, a bilingual art magazine that spreads the appeal of Japanese art and culture to the world. Focusing on the 20 notable young artists featured in the latest issue of "ONBEAT," we will also introduce works created by previously introduced artists inspired by the 350th anniversary of Mitsukoshi's founding.

“Ginza -Transition-” by Kanji Kurihara 264,000 yen *Limited to 1 item

・New models will be sold at the first Mitsukoshi store in Ginza (Blanpain) “Fifty Fathoms 70th Anniversary POP UP”. We also have products that are made to order!

■ October 25th (Wednesday) – October 31st (Tuesday)
■ Main building 1st floor The Stage

A new model will be released to commemorate the 70th anniversary of the Fifty Fathoms, which has been loved as the pioneer of diving watches.

<Blanpain> Left: Fifty Fathoms Tech Gombessa 3,872,000 yen (Automatic winding/Titanium case/Diameter 47mm/30 ATM water resistant/Approximately 120 hours power reserve)
*Sales are made to order.
*Delivery: Scheduled for 2024. Please ask the staff for details.
<Blanpain> Right: Fifty Fathoms Automatic 2,288,000 yen (Automatic winding/Titanium case/Diameter 45mm/30 ATM water resistant/Approximately 120 hours power reserve)

・Limited to 204 bottles, single cask limited to Ginza Mitsukoshi

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Ginza Mitsukoshi has purchased an entire barrel of Speyside whiskey made at a distillery with 180 years of tradition, and has prepared a limited edition of 204 original casks. The certificate of authenticity is written on the presentation box, and the cask number and serial number are written on the bottle.
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[Ginza Mitsukoshi Limited] <Glen Grant> Glen Grant Ginza Mitsukoshi Limited Single Cask 2006 Vintage 44,000 yen (700ml/Made in the UK) *Limited to 204 bottles *Please note that this product may be out of stock.
■ La Cave, 3rd basement floor of main building

・Many other events related to tea

■21st “Ginchakai” Sponsored by: Ginza Street Federation Gin-Cha-Kai
This year marks the 21st anniversary of Ginza's autumn tradition, the Ginchakai. This year's theme is "Raku" – Autumn, Ginza, Japan – Peaceful enjoyment. On the day of Ginchakai, various tea-related events will be held in Ginza.

Some of the original Japanese sweets offered at Ginchakai will be on sale for one day only. Please enjoy the variety of sweets decorated with this year's theme "Raku".
Ginchakai original confectionery “Raku” 2,592 yen (set of 6 pieces of 5 types) *Limited to 100 sets

Ginchakai original confectionery special sale ■One day only sale from noon on October 29th (Sunday) *Please forgive us if the item is out of stock.
■Main building 2nd basement floor Kayuan

■Student Creative Tea Ceremony <br />The Architectural Culture Week Student Grand Prix 2023 “Ginchakai Tea Ceremony” hosted by the Architectural Institute of Japan solicits designs for tea rooms from students. The best works will be exhibited.This year as well, we plan to design and construct the best works of 2023 in full size and use them as actual tea seats.Enjoy the highly original tea ceremony space where students competed with their skills.

EVENT Exhibition of this year's outstanding works ■October 26th (Thursday) – October 30th (Monday) 10:00 am – 8:00 pm [Ends at 6:00 pm on the last day]
■New Building 9th Floor Ginza Terrace Terrace Court

■Asahido Tea Utensil Music Exhibition -Enjoying tea and utsuwa-
Introducing tea utensils rich in design made by craftsmen in ceramics, woodwork, and bamboo crafts. In addition, we will introduce utensils for enjoying various types of tea, such as Japanese tea and Chinese tea.
□October 25th (Wednesday) – October 31st (Tuesday) 10pm – 8pm [Ends at 6pm on the last day]
□Main Building 7th Floor Promotion/Japan Edition

・Mitsukoshi 350th anniversary

Mitsukoshi, a department store belonging to the Isetan Mitsukoshi Group, will celebrate its 350th anniversary in 2023. Mitsukoshi was founded in 1673 as Echigoya, a kimono store, and in 1904 issued Japan's first "Department Store Declaration," and has built up its history as a department store. To commemorate the 350th anniversary of Mitsukoshi's founding, for 12 months from Saturday, April 1, 2023 to Sunday, March 31, 2024, " Under the theme of "Innovation that transcends tradition," we are working on various sales measures to express our gratitude for your past patronage and deliver "special value that will make you feel the expectations for Mitsukoshi in the future." .

[Click here for the 350th anniversary special site]

[Mitsukoshi Isetan Holdings Co., Ltd.] From a press release

<Past related articles>
A large collection of popular bear characters! “#KumaFest in Ginza Mitsukoshi 2023” will start this year from September 27th (Wednesday)

Third time this year! The popular event “Winnie the Pooh DISNEY WINNIE THE POOH FESTIVAL 2023” will be held at Ginza Mitsukoshi, where approximately 1,200 “Winnie the Pooh” goods will be gathered.

[Coverage Report] “MOS Koshi”, a collaboration between MOS Burger and Ginza Mitsukoshi, is open for a limited time! The taste of a famous restaurant has been transformed into a high-class burger that can only be enjoyed here.