One cup a day, weekdays-limited "working style reform type" task board …
Spring Valley Brewery Co., Ltd. to enjoy the diversity of beer that will be the first craft brewery at Craft Beer & Deli Stand "BEER TO GO by SPRING VALLEY BREWERY" (hereinafter BTG) in Ginza Sony Park (Ginza Sony Park) We will introduce a new subscription service "CLUB BTG" that can be Now that “reform of work” is being promoted by various companies, we offer a new way of drinking as one of the options to spend meaningful time at the end of work.
※ This is Japan's first subscription service that is directly managed by Kraft Brewery's restaurants for beer. Our investigation.
TG is a style store where you can enjoy products purchased at the counter in a common space within Ginza Sony Park. This service is a monthly basis, and you can choose one cup of your favorite craft beer daily for weekdays only. We propose the fun of finding a cup of your choice from various craft beers as a subscription for scenes such as refreshment after work and communication with friends and acquaintances. In addition, the beer container uses a cup with a wide-mouth lid developed specifically for BTG where you can enjoy the "scent" and "sore" of craft beer.
Kirin Brewery will develop various activities to make beer more attractive, starting with SPRING VALLEY BREWERY, which creates the future of beer with customers.
● About overview of subscription service
1. Service Name: "CLUB BTG"
2. Service start: 11:00-17 June 2019
3. Application start date: 14:00 on Thursday, June 13, 2019
Four. Location: BEER TO GO by SPRING VALLEY BREWERY
5-5-1 Ginza, Chuo-ku, Tokyo Ginza Sony Park B4 (B4 floor)
Five. Availability Date: Weekdays Only
6. Charge: Monthly fee 2,496 yen (tax included)
7. Target product: Up to 17 kinds of craft beer sold at BEER TO GO
8. Membership Application URL: https://www.favy.jp/shops/263262/plans/41
9. Service outline: Monthly system, weekdays only, 1 cup daily (regular size 250 ml) craft beer is provided
The Kirin Group contributes to the realization of a society rich in spirit by expanding the new joy of "food and health" through manufacturing that looks at nature and people.
