POP-UP STORE “MUJI Echika fit Ginza” will open on December 23rd (Friday), a store that embodies the concept of “Nature, of course, MUJI.”

Ryohin Keikaku Co., Ltd. will open a POP-UP STORE "Mujirushi Ryohin Echika fit Ginza" for one year only, which collects products that make the most of the power of nature.

Our corporate philosophy is to contribute to the realization of a "comfortable life and society" through products, services, stores, and activities that consider "a desirable relationship between people, nature, and things and a rich human society." In September 2021, we started a new medium-term management plan. Among them, "What we want to achieve by 2030" is that, as a top runner in ESG, we aim to further refine our ESG perspective, which has remained unchanged for 40 years, and achieve a positive impact on society.

Since 1983, MUJI has been communicating the corporate message of "Naturally, of course, MUJI." Based on the idea that "nature naturally has no signs," this represents MUJI's approach to developing products that make the most of the appeal of natural materials. True to this message, for 40 years, MUJI has learned from the natural world and continued to create products that make the most of the goodness of natural materials. This POP-UP STORE is a store where customers of all ages can learn about MUJI's products that make use of the power of nature, and that is why they are friendly to people and the earth.

As a product lineup of the store, daily necessities such as pure oils such as jojoba and argan that make use of the blessings of nature, tissue paper that uses 100% bamboo that grows quickly, detergents that have a low environmental impact after drainage, and skin care refills. Collected. In addition, we will introduce a sale by weight service for a limited time that allows you to purchase only the amount of detergent you need. You can use it by bringing an empty plastic bottle or a used bottle.

In the future, we will implement projects to communicate useful themes for daily life, such as natural cleaning, change the types of products sold by weight according to the season, and make new discoveries whenever we stop by. increase.

To commemorate the opening, we will be selling a limited edition of 100 sets of the "Mujirushi Ryohin Echika fit Ginza" exclusive product "Natural Cleaning Set"*. Furthermore, from December 23rd (Friday) to 25th (Sunday) from 14:00 to 17:00, a consultation session will be held by Akiko Kawamura, a natural cleaning instructor. For details, please visit the MUJI Ginza website (https://www.muji.com/jp/ja/shop/detail/046604 "Upcoming Events"). (reservation possible)

* A set containing baking soda, citric acid, and sodium percarbonate in a linen leftover bag. 1,000 yen including consumption tax.

Ryohin Keikaku will continue to strive to reduce the burden on the global environment throughout the entire life cycle of all products, services, and activities we provide, based on our fundamental policy of being useful to society and people.

[Store overview]

Store name	MUJI Echika fit Ginza [POP-UP STORE]
location	〒104-0061 4-1 Ginza, Chuo-ku, Tokyo Marunouchi Line Ginza Station premises
business hours	10:00-21:00
sales floor area	12 tsubo (41.12 m²)