= Discover the new appeal of thickly sliced yet tender beef tongue at OKUROJI, a restaurant steeped in history and tradition =
BLOOM Co., Ltd. will open the 14th store of its beef tongue restaurant "Gyutan Keyaki," "Gyutan Keyaki Hibiya OKUROJI Store," on Tuesday, December 10, 2024 at 11:29 a.m. ("Tan" Day, "Good Meat" Time). This will be the second store in Tokyo since the first Tokyo store opened in Azabu-Juban on July 20, 2023.
Opened the second Tokyo store, "Hibiya OKUROJI store"
Gyutan Keyaki Official Instagram: https://www.instagram.com/gyutan_keyaki/
・ Experience a new beef tongue experience at "Gyutan Keyaki" at Hibiya OKUROJI, where history and modernity intersect
Enter Hibiya OKUROJI, where history and modernity intersect
The Hibiya/Ginza area, the center of Tokyo, is an area where many train lines intersect, making it an attractive area for its easy accessibility. Hibiya OKUROJI, a symbol of the area, is a spot where specialty shops are gathered under a 300-meter elevated railway line under a brick arch that boasts over 100 years of history. This area has the appeal of being a "secret place for connoisseurs to enjoy," and is a special space where history and modernity intersect.
"Gyutan Keyaki Hibiya OKUROJI" will provide an unprecedented gyutan experience, befitting its location. The fusion of the historic space and new gyutan will bring surprise and excitement to customers.
(Excerpt from Hibiya OKUROJI website)
Hibiya OKUROJI URL: https://www.jrtk.jp/hibiya-okuroji/
・Store Overview
Beef tongue Keyaki Hibiya OKUROJI store
Opens 11:29 on Tuesday, December 10th
Opening date and time: Tuesday, December 10, 2024, 11:29 ('Tan' Day, 'Good Meat' Time)
Location: 1-7-1 Uchisaiwaicho, Chiyoda-ku, Tokyo, Hibiya OKUROJI H07 Block Access: 6 minutes walk from JR Yurakucho Station Hibiya Exit or JR Shinbashi Station Hibiya Exit Phone number: 03-6257-3711
Business hours: 11:30-15:00 (LO 14:30) / 17:00-22:00 (LO 21:30) *Opens at 11:29 on opening day only Store size: Total area 8.36 tsubo 14 seats (with counter)
Parking: None Closed: None *Closed on December 31, 2024 and January 1, 2025
HP: http://www.blooooom.jp/gyutan_keyaki/
Instagram: https://www.instagram.com/gyutan_keyaki/
・About "Beef Tongue Keyaki"
Gyutan Keyaki offers a wide range of options and innovative menu items, as well as colorful set meals, based on thickly sliced, tender beef tongue. In order to break the preconceived notion that beef tongue is thin and tough, Keyaki is particular about its thickness and tenderness. The Hibiya OKUROJI store, the second Tokyo store, will provide a wonderful, exciting beef tongue experience full of fun and happiness to those who work in the Hibiya and Ginza areas and those who come to eat or shop in search of a "reward for themselves" or a little luxury. The moment you bite into Keyaki's thickly sliced beef tongue, cut from the marbled part at the base of the tongue, you will be surprised by the softness you have never experienced before, and you will find yourself exclaiming, "It's thick, it's soft, it's delicious."
[Recommended Menu]
Five original seasonings create a new taste
Thick cut three-item set meal 3,300 yen (tax included)
Various ways to eat Keyaki's specialty meal
Special beef tongue rice bowl set meal 3,300 yen (tax included)
About BLOOM Inc.
BLOOM Co., Ltd. operates 26 restaurants (including franchised stores) across seven brands in various genres in eastern Japan, mainly in Tochigi Prefecture. With the mission of "making staff and customers smile through food," the company aims to open 100 stores nationwide by 2030. Brands it operates include beef tongue restaurants "Gyutan Keyaki" and "Tan-ya," gyoza specialty restaurant "Gyotendo," Tochigi's popular local ramen restaurant "Ishiyaki Ramen Kazan," miso ramen restaurant "Misoya Genbei," and Chinese restaurant "Kiraiya" (as of November 2024).
Beef tongue Keyaki
Company name: BLOOM Inc. Representative: CEO Satoshi Furuyama COO Atsushi Senda Head office location: 1-4-17 Jonan, Utsunomiya City, Tochigi Prefecture
Head office location: 1-2-28 Nakano, Miyagino-ku, Sendai City, Miyagi Prefecture
Established: September 1, 2014 Capital: 10 million yen Business: Restaurant management
HP: http://www.blooooom.jp/
*The photo is for illustrative purposes only.
*Products and tableware may differ depending on the store. We ask for your understanding in advance as we are currently undergoing a rebranding project.
[BLOOM Inc.] Press Release
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