A new eyewear specialty store, "Mitsumeado," will be born, fitting for the town of Ginza.
Mitsumedo's product selection criteria are that the products are made in Japan and are Japanese in nature.
We have selected brands that share common values such as Japanese craftsmanship, traditional materials such as tortoiseshell and sun platinum, original designs that evoke a Japanese identity, and high-quality manufacturing.
Although each brand has its own unique character, they all share the importance of "feeling a Japanese element." Mitsumedo aims to bring together these diverse charms in one space, allowing visitors to experience Japanese characteristics and craftsmanship.
We will spread the new value of Japanese-made eyewear from Ginza to the world.
"Ginza Tortoiseshell Glasses"
We have set up a shop called "Ginza Tortoiseshell Glasses" in which we offer glasses made from genuine tortoiseshell, a traditional Japanese material made from sea turtle shells, and 18-karat gold. Please come and experience the transparency, depth, and familiarity with human skin of genuine tortoiseshell that cannot be found in other materials, as well as the timeless shine of the 18-karat gold frames.
Zeiss measuring instrument "VISUREF600"
Mitsumeado is a Japanese eyeglasses specialty store, but we mainly stock eyeglass lenses made by the German company Zeiss. Vision tests are performed using Zeiss' next-generation autoreflector, the VISUREF600, specially designed for eyeglasses stores, and measuring devices from Nidek. By combining the binocular vision testing technology we have cultivated over the years with the advanced measurement system of Zeiss' VISUREF600, we provide eyeglasses that are easy to see and reduce fatigue.
Mitsumedo is the third store in the same building, following Triple Ginza on the first floor and Elegance Tokyo on the third floor. By comparing the glasses we offer with those from Europe and America at our other stores, we hope you will gain a deeper understanding of Japanese glasses. We named the store Mitsumedo with the hope that customers will be able to look at various things deeply, in their own way, and consciously through glasses that are good in every sense.
Store Information <br /> Store Name: Mitsumeado Address: Orient Building 2F, 6-4-5 Ginza, Chuo-ku, Tokyo
Opening date and time: Tuesday, December 15, 2025, 11:00
Business hours: 11:00-20:00 (open every day except for the New Year holidays)
Phone number: 03-6264-6171
Official website: https://mitsumedo.jp
List of brands available: https://mitsumedo.jp/collection/collection
Access: 2-minute walk from Ginza Station C3 exit, 7-minute walk from Yurakucho Station
Company Profile <br /> Company Name: TRIPLE Ltd.
Location: Ginza 6-chome, Chuo-ku, Tokyo Business: Operation of eyeglass specialty stores (Triple Takamatsu store, Triple Ginza store, Elegance Tokyo, Ginza Tortoiseshell Glasses)
Official website: https://www.opt3t.com/
[TRIPLE Ltd.] Press Release
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