Japan’s largest ice cream event that mobilizes a total of approximately 2 million visitors again! More than 100 types of ice cream from around the country selected by the Japan Ice Mania Association gather in Ginza!

Ice Cream Expo 'Aipaku® TOKYO' in Ginza Mitsukoshi decided! April 24 (Wed)-May 6 (Mon., closed) @ Ginza Mitsukoshi 2019

The Japan Ice Mania Association is an ice cream expo, "Aipaku," where ice from all over Japan is gathered in one place, from April 24 (Wed) to May 6 (May, 20, 2019). ) Will be held at Ginza Mitsukoshi 7F Exhibition Hall and 9F Ginza Terrace.

★ ★ unprecedented 10 consecutive holidays GW is covered with ice cream! ★ ★
In this "Aipaku TOKYO" in Ginza Mitsukoshi, including popular products that had been waiting for 2 hours in past events, increase new products such as Aipaku limited to open for the first time this time, attractive attractive to be suitable for the new era when era changes We will provide a comprehensive product lineup. The ice cream critic who eats the best ice cream in Japan, the ice cream enthusiastic group “The Japan Ice Mania Association” sells over 100 types of local ice cream carefully selected from all over Japan, and “Hello Circus” led by Mr. Chiaki Exhibition and sale of handmade ice cream works, workshops using ice cream packages by the creative unit "The Crayani Works", parfait critics parfait & parlors by ice cream, ice cream organizer & ice critics ice Man Fukudome's "It's ice but intense! Ice talk show" etc. Not only eating ice cream but also enjoyable entertainment content! It is "13 days of ice covered" that you can not miss for ice cream lovers.

◆ Aipaku® and “Aipaku®” are ice creams selected by the Japan Icemania Association from all over Japan, with the concept of “a paradise space for ice lovers” in order to spread the splendor and charm of ice cream. It is an event to sell Starting in 2015, mobilize approximately 6 to 100,000 people each time. It is Japan's largest ice cream event that mobilizes a total of approximately 2 million visitors. Ice cream eaten on the spot is, of course, attractive, but recently more and more participants are bringing in insulated bags (with dry ice) for take-out and souvenirs.

◆ Product introduction

Peach gelato / Peach Senka Yamashita (501 yen …)

Aipaku first appearance! We use peach and grape which were taken by farming method that peach farm "Peach Senka Yamashita" of Yamanashi Prefecture was particular in luxury and use plenty of fruit with skin as it is and offer gelato which we handmade in our studio on the spot! It is a fragrant product that can be created just because it is a peach that is made with a strong farming method that utilizes the power of nature.

Besides, eat three to four kinds of peaches and compare two kinds of grapes! You can enjoy eating comparison of peach and grape gelato that you have not experienced before. Don't miss it for peach lovers!

Warmth ~ Gelatosand with feathers / Abbott Kinney (651 yen)

Aipaku first appearance! From "Abbott Kinney" in Hatagaya, Shibuya-ku, a new sense sweets with gelato in brioche and baked with a hot press appear. The outside is "I was warm, crispy", and the inside is "Cool, Toro ~ ri", and "I would like to have a gelato sand with feathers"!
In addition to “Salty rock caramel” made by mixing homemade milk caramel with “fresh milk” that makes the best use of the flavor and umami of the ingredients and raw milk-made gelato, gelato with a limited flavor has also appeared !

Matcha gelato / 壽 壽 × Nanaya (370 yen …) which can choose the density of the seven steps



Aipaku first appearance! finally! Matcha gelato of that "Nanaya" appears for the first time in love! "Aoi Kikien" in Tokyo, Asakusa × Nayaya is open. Matcha gelato with 7 levels of green tea from Fujieda, Shizuoka Prefecture. You can enjoy the difference in the density of matcha tea from the same concentration (No. 1) as the commercially available matcha ice cream to the very thick matcha gelato (No. 7). Besides Matcha tea, you can also enjoy "Hoji Tea Gelato" and so on, where you can enjoy the scent of sweet Hoji Tea with its tea leaves!

Nagano produced apricot and yogurt / Japanese kitchen kanna (901 yen)

A popular shaved ice specialty store “Japanese kitchen Canna” in Sankenjaya, Tokyo, has appeared in Aipaku! Aipaku limited "Nagano apricot and yogurt" is a perfect combination of apricot and yogurt in early summer! Refreshing shaved ice that can be eaten fresh. Of course, we will also sell a billboard menu "Tiramisu". In addition, the 50-day-limited "rich purple potato milk" and "Kannano's ice Shiruko" also appear in place of the week! I don't like shaved ice ♪

Soft Cream Crepe Oleo Ole / Cold Stone Creamery Japan (631 yen)

Aipaku Limited Edition! This new product is a very luxurious product combining "sweets", "soft cream" and "crepe". You can enjoy the texture of "Zakuzaku" and "Smooth feel" by lavishly topping the candy material around the soft cream. You can enjoy a variety of textures as you go on eating corn by adding confectionery-like crepe and adding "fuwa" sponge cake etc. Entertainment ice cream shop from the United States "Cold"・ Stone ・ creamery "Fun goods full of character".

MAISON GIVRÉE (Maison Gibley) / (601 yen …)

Aipaku Limited Edition! Patissier, who participated as the captain of the Japanese national team at the World Cup of Ice Cream, Chocolate, and Cake held at the Milan Expo in 2015, won the world champion Patissier, “Ai Cream Limited Ice Cream made by Mr. Hiroyuki Emori” Appeared! The taste of the finest ice cream using the finest ingredients and carefully selected milk ingredients such as chocolate hunters Mayumi Kobo and Maison Gibray collaboration products that were popular last year and luxury pistachio ice creams with pistachio grains is a must to move ! Many types of flavor also appeared!

Nagasaki Castella soft coffee / New York Hall (551 yen)

Coffee flavor revives for the first time in 20 years! ! It is a rare product that can only be eaten at the main store in Nagasaki and Aipac. "Nagasaki castella raw software" created by a long-established pastry shop New York Hall in Nagasaki, established in 1937 (Showa 12). The soft cream made in the original manufacturing method from the ice cream mix is a fine taste that can not be eaten elsewhere! Castella uses fresh red eggs from Aino Town, Nagasaki Prefecture. The carefully cooked grilled rice cake is delicious. Please relish at the venue!

Roll ice / Manhattan roll ice cream (850 yen …)

Roll ice that is currently popular is opening again this year! Use a spatula on a cold sheet metal and roll up a thinly stretched mix to make a "roll ice"! The base ice cream does not use the eggs used for general ice cream, and has its own combination of milk, fresh cream and syrup! It is characterized by its smooth and thick but not sweet taste. Rolled ice tends to attract visual attention, but the taste is also serious! Please check it by all means. As a limited edition, a menu using melon also appeared!

Chinese bellflower Shingen software + / Chinese bellflower shop (501 yen)

Aipaku Award 2016 Highest Gold Award Winner! Since its release at the 2015 event, the highlight item of Aipaku that boasts a solid popularity! It is a soft cream that you can not usually eat outside Yamanashi Prefecture! A combination of "Kochiki Shingen" and rich soft cream of Yamanashi fine confectionery with plenty of fragrant fresh powder and thick original black honey! In addition, add black nectar stick (Kokigan Shingen stick). It has a rich taste like "Japanese-style parfait" at a specialty store.

Aipaku Original Hagen-Dazs Tiramisu Sunday / Aipaku Official (801 yen)

Aipaku venue limited original sunday appeared! New menu in 2019, " Tiramisu "!
I use Hagen-Dazs for ice cream. For an extravagant taste of mascarpone and the bitter taste of coffee! Special sunday for Fiantine, ice topped with sponge! Every day for only 150 meals, "苺 Tiramisu" also appeared!

※ Price shown includes tax. ※The photograph is an image.

◆ Take-away welcome! Aipaku original chilled bag (with dry ice)

At Aipac, of course I would like to enjoy ice cream at the venue, but for those who say, "Take it home with souvenirs and eat slowly at home!" I will sell. The price is 501 yen (tax included).

Not only friends and families who couldn't come to the venue, but also souvenirs for yourself! I hope you'll enjoy the mood at home ♪

Also, you can bring a cold bag and purchase dry ice only (for 101 yen)!

◆ First collaboration with popular event "Hello Circus" realized

Hello Circus is a limited-time concept shop that does not have a store that handles cute, hand-made works. It has been held 19 times from January 2013 to the present to support Mama friends who are indebted, and Chiaki-san, a talent, is in the midst of a national tour! This time, I will be a special participant in Aipaku as "Hello Circus meets Aipaku", which is a collection of only handmade ice cream motifs. It's an attractive item for ice lovers, so it's perfect for souvenirs! !
※ We will inform you about the sales date again.

◆ Guest
Talk show / parfait critic

Parfait critic, writer. Consider parfait as entertainment and culture. Performed numerous magazines, radios and talk events to convey the appeal of parfait to many people. His books include "Tokyo Parfait" (Cultural Publishing Bureau) and "Parfait" (Shogakukan).
[Talk show schedule] Sunday, April 28th, Thursday, May 2nd, Saturday, 4th

Workshop / Crayfish Works

A multi-creative company by Shintaro and Sakamoto Yoshisee. While focusing on planning and development of toys such as "Correjanai Robo", "Self-destruction button", and "Strap" straps, character design, songwriting, storytelling such as "Gohankai 10 Pup", "Bashin Odo Locker" and "Gypsum Boys" We widely develop content production not limited to genre such as writing. Korejanai Robo received the 2008 Good Design Award. Book "Korejanai work technique (Parco publication) to live in play" "Super toy ideation method Super toy studio of the crayfish works (Tokyo News News Service)".

【Schedule】 May 4 (Sat), 5 (Sun)

※ For other guests, we will UP at any time on the official site.

◆ About the Japan Ice Mania Association <br /> The Japan Ice Mania Association is a group of more than 12,000 ice cream lovers who have passed the ice cream certification test "Ice Mania Certification". Under the concept of "Cool Ice Japan" (as of October 2018), we are working to contribute to regional revitalization with local ice and development of the Japanese ice cream industry. The ice critic, Iceman Fukudome, serves as the managing director. In addition to planning and managing the ice cream Expo "Aipaku", with the help of the ice maker, we sponsor a tasting party "Ice Mania ☆ Meeting" of new ice cream.
・ The Japan Ice Mania Association: http://www.icemania.jp/

◆ About Iceman Fukudome

Ice Critic / President of the Japan Icemania Association. Born in 1973 in Adachi-ku, Tokyo. More than 1000 types of ice are eaten per year. Began activities as a convenience store ice critic in 2010. After that, he established Japan Ice Mania Association and became president. Presides over the ice cream Expo "Aipaku". In addition to serializing columns in the ice cream industry paper etc., he has appeared in the media as a specialist in ice cream. There is "Japan nostalgic ice Daizen" (』publication) in the book.

◆ Event holding summary・ Name: Ice cream Expo 'Aipaku TOKYO' in Ginza Mitsukoshi Date & time: April 24 (Wed)-May 6 2019 (Mon., 20 days off)
・ Holding time: 10: 00-20: 00 (the last day 16:00 end)
・ Holding place: Ginza Mitsukoshi 7F event hall ・ 9F Ginza terrace ・ Address: 4-6-6 Ginza, Chuo-ku, Tokyo
・ Admission fee: Free ・ Takeout: If you wish to take ice back home, please use “Cold Bag + Dry Ice” at the venue.

・ Organizer: Ginza Mitsukoshi ・ Planning and management: Japan Ice Mania Association

Please check the Aipaku official site or Ginza Mitsukoshi special page for specific sales products and overview.

・ Aipaku official site: https://www.i-89.jp
・ Ginza Mitsukoshi Aipaku special site: https://www.mitsukoshi.mistore.jp/ginza/event_calendar/aipaku.html
※ April 17th (Wed) 10am will be released ・ Twitter: https://twitter.com/i89fes (Hashtag is # Aipaku)
・ Facebook: https://www.facebook.com/i89jp
・ Instagram: https://www.instagram.com/i89fes


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