Online femine holding online workshops and online fan events that connect brands with customers

The apparel brand axes femme developed by IGA Co., Ltd. is holding an online workshop and planning various fan events in the future.

There is a lot of uneasy news due to the influence of the new coronavirus, but there is a strong desire to deliver a small happiness to our customers' daily lives by holding a real event online that is difficult to carry out. Planning.

Hold online workshops and online fan events to connect customers with the axes femme brand

The apparel brand axes femme developed by IGA Co., Ltd. held an online workshop. Since 2019, we have been holding various events nationwide under the theme of "connecting" with our customers, and have been focusing our efforts on "Koto".
There is a lot of uneasy news due to the influence of the new coronavirus, and we have a strong desire to deliver a small happiness to our customers' daily lives by holding a real event online that is difficult to implement.



The first online workshop will be held on 7/24 (Friday, national holiday). One of the merits is that even remote customers can feel free to participate because it is conducted online. We had a great time not only making items but also talking with them.

For the summer vacation, we are planning various fan events such as online workshops and fan meetings for kids. At the workshop, we are planning to create works unique to Axes Femme, keeping in mind sustainability, such as using the scraps used in axes femme.

We hope to connect the axes femme and customers all over the country, and have them participate in events such as online workshops to convey the attractiveness of the axes femme and their thoughts on products. Going forward, we plan to hold events at stores nationwide while giving consideration to safety and security.

On August 14th (Fri) and 16th (Sun), a workshop will be held on the 4th floor of the Ariake Garden in the event space using <axes femme>×<repyan ribbon> collaboration jacquard ribbon.

Cat x Moon Jacquard Ribbon [Web Limited Edition]
¥660 (tax included)/1m
Now on sale at the online shop!
https://shop.axesfemme.com/femme/brandproduct/kids/0/ET755X01KO/

Lepyan Ribbon is a factory brand launched by the thin fabric shop from the Taisho era in a small town called Maruoka Town in Fukui Prefecture, which is Japan's largest producer of narrow fabrics called Matsukawa Lepyan Co., Ltd. We are developing original jacquard ribbons packed with craftsmanship techniques that are made using local Fukui looms.

A.company Co., Ltd. * A dot department store, a site that sells and sells selected gems, such as traditional crafts from Fukui prefecture, that are sold by an affiliated company of IG Co., Ltd. online.
You can see various specialties of Fukui such as Repian ribbon from here.
https://www.a.cafe.adot-department-store.com/

We are transmitting the latest information on the Tsunagarou site!
https://www.axesfemme.com/tsunagarou/

IGA Co., Ltd.
104-0061   Ginza Ohmi Building 6F, 3-7-3 Ginza, Chuo-ku, Tokyo

Press charge
TEL: 0120-365-765 FAX: 03-6263-2505
Mail: axesfemme-press@iga-group.com            

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