[Ginza Mitsukoshi] Fashion event “Ginza Fashion Week” in which 5 stores in Ginza participate will start on October 21st!

Date: October 21st (Wednesday) -November 3rd (Tuesday / holiday)
Location: Ginza Mitsukoshi Main Building / New Building Each floor

"Ginza Fashion Week", which started in 2011, will celebrate its 17th anniversary this fall. Ginza Mitsukoshi and Matsuya Ginza, Wako, Tokyu Plaza, GINZA SIX are a variety of events delivered in collaboration with each other. In addition to introducing recommended fashions this fall, there are lots of fun projects such as posting campaigns on Instagram. Make autumn in Ginza exciting with fashion.

Common event

As a charity project in collaboration with GINZA FASHION WEEK, we have prepared a limited number of original goods.

(1) Original tote bag (bag size excluding handle: approx. W50 x H42 x D12 cm) * Cotton made from recycled scraps and remaining threads is used.

■ Sales price: 1,000 yen per sheet * Limited to a total of 1,000 sheets at 3 stores in Ginza Mitsukoshi, Matsuya Ginza, and Wako / Ends as soon as sold out

■ Sales location: Special venue for each store * Ginza Mitsukoshi will be sold at the fashion item deposit counter on the 1st floor of the main building.

② Original mask case

■ Free distribution * Limited to a total of 3,000 copies at 3 stores, Ginza Mitsukoshi, Tokyu Plaza Ginza, and GINZA SIX (500 copies for each color at each store, 1,000 copies in total) / Ends as soon as they run out

■ Distribution place: Special venue for each store * Ginza Mitsukoshi will be handed over at the Chuo-dori Exit Information Center on the 1st floor of the main building.



* All proceeds from sales of tote bags and donations collected in the donation box installed at the distribution location of mask cases are used for overseas medical activities, support for children with pediatric cancer in Japan, and disasters. It will be donated to the activities of "Japan Heart, a specified non-profit corporation," which provides a wide range of activities such as support, medical supplies support for the new corona virus, dispatch of medical staff, and lectures to prevent the spread of infection.

・ Great service with charity goods
Only those who have a GINZA FASHION WEEK original charity tote bag or mask case can offer services and gifts that can be used when shopping or dining at each store.
Click here for details ↓

https://www.mistore.jp/on/demandware.static/-/Sites-seamless-Library/ja_JP/dw405390d3/content/event/gfw_51/202010/top/gfw_info.pdf

・ Ginza Coordinate Snap Posting & Voting Campaign Shop stylists will upload recommended fashion coordination for this fall and winter on Instagram. If you vote for your favorite style, we will give you a nice gift by lottery. We also have plans for customers to participate in their own coordination.
Click here for details ↓

https://www.mitsukoshi.mistore.jp/ginza/event_calendar/ginzafashionweek2020.html
https://www.mitsukoshi.mistore.jp/ginza/event_calendar/ginzafashionweek2020.html

[Example of Ginza Mitsukoshi event]

Hoshi * Meguri-Hoshimeguri-Date: October 21st (Wednesday) -27th (Tuesday) ■ Main Building 1st Floor GINZA Stage

a. <Vendome boutique> earrings 30,800 yen SV, cubic zirconia <plus vendome>
b. Earrings 11,000 yen Alloy, glass
c. Necklace 15,400 yen Alloy, glass

-Adding brilliance to your new daily life-
Introducing a lineup that will brighten your feelings and shine under the theme of "stars that will satisfy you in the future." We will propose accessory coordination related to the 12 constellations during the event.

<Bonaventura> POP UP SHOP Date: October 28th (Wednesday) -November 3rd (Tuesday / holiday) ■ Main Building 1st floor GINZA Stage

<Bonaventura> Coin case 3,850 yen each Cowhide, diameter about 7.5 cm

-From "Mottainai" to "Cute"-
A cute coin purse with a colon that reuses the genuine leather left over when manufacturing smartphone cases. The soft calf leather with shrink processing has a unique texture. It can be used not only for coins but also as a pouch for accessories such as earrings and rings.

■ During the period, a "shopping bag" will be given to the first 20 people who purchase over 15,000 yen. We also offer a stamping service (charged). * Please ask the staff for details.

<STACCATO> POP UP SHOP Date: October 28th (Wednesday) -November 10th (Tuesday) ■ GINZA Stage on the 2nd floor of the main building

<STACCATO> Boots (from left) 25,960 yen, 25,960 yen, 27,940 yen

~ Your feet are comfortable and beautiful. ~
For this season's boots, we recommend short lengths that look elegant in both pants and skirts. The new work of <STACCATO> has both good foot contact and design, such as boots using trendy stretch materials and soft leather. Square heels, pearls and studs made of clear material insist on this year's style.

■ Introducing recommended items this fall, focusing on seasonal short boots. During the period, the first 10 people who purchase 18,000 yen or more and present the coupon of the Isetan Mitsukoshi app will receive an "original tote bag".

<Bocchan> Brand promotion held: October 28th (Wednesday) -November 10th (Tuesday) ■ Men's cosmetics on the 5th floor of the main building

<Bocchan> (from left)
Gentle Cleanser ¥ 2,090, Forest Toner ¥ 2,200, Flower Moisturizer ¥ 2,530, Colon Stick ¥ 2,530, Skin Perfector Mat ¥ 2,530, Honey Lip Balm ¥ 1,430

-Brush your skin and look online-
Men's skin care series that is particular about natural plant-derived ingredients. Among them, the skin correction * cream "Skin Perfector Mat", which addresses the problems of pores and shine, is a reassuring ally during video calls that are reflected up. "Colon Stick", which spreads a refreshing scent with a single coat, is also recommended for a change of pace when working from home.
* Soft focus effect

■ During the brand promotion period, we will also introduce a kit limited to <Bocchan>.

Trunk show & order session Dates: October 31st (Sat) and November 1st (Sun) ■ GINZA Closet on the 5th floor of the main building

<M.INAMI> Order shirt from 44,000 yen * Handing over: About 4 months later ■ Main building 5th floor GINZA closet

~ Carefully tailored order shirt ~
<M.INAMI>, which was born from the shirt brand <Minami Shirt> by Yuta Minami, one of the few bespoke tailors in Japan, is a second line with a sustainable theme. In addition to using recycled cotton, Mr. Minami himself strolls along the beach and makes original buttons with shells and sea glass, which is a stylish expression of a sustainable world.

<South Shirt> Yuta Minami Visits Trunk Show & Order Party ■ October 31st (Sat) and November 1st (Sun) 11 am-7pm

<Pantaro Naio Osaku Hayato> <Sartria Ciro> In addition to Mr. Minami's visit to the trunk show & order meeting, Mr. Hirohisa Sorai, a jacket craftsman, will be on Saturday, October 31st, and Hayato Osaku, a pants craftsman, will be on Sunday, November 1st. He will come to the store and hold an ordering event in collaboration with three craftsmen.

<Pantaro Naio Osaku Hayato> Mr. Hayato Osaku

<Sartria Ciro> Mr. Hirohisa Sorai

■ GINZA closet on the 5th floor of the main building

<Pantaro Naio Osaku Hayato> Order pants from 41,800 yen * Handing over: About 4 weeks later

<Sartria Ciro> Order jacket from 104,500 yen * Handing over: Approximately 6 weeks later Reservation: 03-3535-9355 (direct)

* All prices include tax.
* Business days, business hours, scheduled events, etc. may change due to various circumstances. Please check on the Ginza Mitsukoshi website or at the store.

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