First time held! “Ginmitsu Tea Party” not only has tea leaves, but also sweets and gourmet food, as well as eat-in options that are sure to please. Don’t miss out on this intense 6-day event with 19 shops!

The 21st "Ginchakai" will be held in Ginza. Special sale limited to 100 sets of Ginchakai original sweets

■Period: Wednesday, October 25, 2023 – Monday, October 30, 2023 [Ends at 6:00 pm on the last day]
*Eat-in business hours: 10:30 a.m. (last order 30 minutes before closing each day)
■Venue: Ginza Mitsukoshi New Building 7th Floor Event Hall
“Ginmitsu Tea Party” special page URL: https://www.mistore.jp/shopping/event/ginza_e/ocha_51

Ginza Mitsukoshi, which is holding a "Great Founding Festival" to commemorate Mitsukoshi's 350th anniversary, will hold a "Ginmitsu Tea Party" from October 25th (Wednesday) to October 30th (Monday) at the 7th floor event hall in the new building. This will be held for the first time. Additionally, during the exhibition period, on October 29th (Sunday), Ginza's 21st autumn event, “Ginchakai,'' will be held, and various tea-related events will be held in the city of Ginza. Don't miss this 6 days of tea-related fun!

Ginchakai original confectionery “Raku” limited to 100 sets 2,592 yen (5 types, 6 pieces set) Ginza Mitsukoshi Main Building B2F Sale only on Sunday, October 29th

"Ginmitsu Ocha Party" is a gathering of popular sweets and gourmet foods, including matcha, Japanese tea, and the recently trending Chinese tea! There will be plenty of eat-in corners that you can enjoy only at the venue, including matcha and sweets from popular shops. We will also introduce rare tea leaves, flavored teas, bottled teas, and tea utensils that can be enjoyed together.

A must-see eat-in! Let's start with the drinks

There's also a special tasting set where you can compare 3 types of premium MATCHA from Uji, Kyoto, dessert cocktails that use plenty of matcha, and lemonade from a herbal tea specialty store with vivid colors from the herbs themselves! At the venue, you can enjoy drinks from 8 shops including eat-in.

<ATELIER MATCHA>MATCHA Drink Comparison Set 981 yen (1 serving)

<Herbal tea specialty store Woodchuck> Lavender lemonade/hibiscus lemonade 600 yen each (1 serving)



<Mixology Salon>Greentea Cuppucino 1,870 yen (1 serving)

<Mixology Salon> Hojicha tea tail 1,760 yen (1 serving)

*Drinking alcohol for those under 20 years of age is prohibited by law.
*People under the age of 20 and those driving cars, motorcycles, etc. are prohibited from drinking alcohol at the venue.

・[Eat-in] Not just enchanting sweets! A new sense of Ochazuke…

A sweets set that lets you enjoy the charm of the rare Japanese black tea that is currently attracting attention, a parfait where you can enjoy the beautiful marriage of tea from Saga and figs, and freshly made matcha Mont Blanc…You can enjoy sweets and gourmet food in the dining room. .

[Ginza Mitsukoshi Limited] <1899> 1899 Afternoon Tea Plate 4,801 yen (1 serving)

<Chacha Kobo 2nd> Freshly squeezed Matcha Mont Blanc 1,401 yen (1 piece)

<Patissier Mayo> Tea and fig parfait Limited to 100 servings each day 3,850 yen (1 serving) [Menu only from October 25th (Wednesday) to October 27th (Friday)]

<1899> Matcha miso sea bream chazuke 1,801 yen (1 serving)

・Tea sweets with infinite possibilities, you can't help but take them home with you.

<ATELIER MATCHA>MATCHA Gateau 861 yen (1 piece/refrigerated) Strawberry topping 101 yen

<Pistorina Dio> Matcha Bomboloni, limited to 24 pieces each day, 400 yen (1 piece)

<TABLES> Horie Butter Sand Matcha An Butter 1,501 yen (3 pieces/refrigerated), Horie Butter Sand Strawberry Milk 1,401 yen (3 pieces/refrigerated)

<Fujinami> Assortment of 3 colors of warabi mochi 1,251 yen (1 fold)

・It seems like there will be new encounters.

<Ocharaka> Instant Flavor Japanese Tea From the left – Caramel Hojicha 1,296 yen (20g) – Summer tangerine green tea 1,296 yen (25g) – Ureshino Sencha 1,512 yen (25g) – Peach green tea 1,296 yen (25g) – Chocolat Hojicha 1,296 yen (20g)

<Shinhwa> Gold Award Winner (THE LUXURY STILL TEA) Yichunoka Limited to 50 items 10,800 yen (720ml)

<Dried fruit shop a la carte> Fruit Infused TEA Limited to 20 sets each day 1,801 yen (1 set)

・21st “Ginchakai” Sponsored by: Ginza Street Federation Gin-Cha-Kai

This year marks the 21st anniversary of Ginza's autumn tradition, the Ginchakai. This year's theme is "Raku" – Autumn, Ginza, Japan – Peaceful enjoyment. On the day of Ginchakai, various tea-related events will be held in Ginza.

Ginchakai original confectionery “Raku” limited to 100 sets 2,592 yen (5 types, 6 pieces set) Ginza Mitsukoshi Main Building B2F Sale only on Sunday, October 29th

Ginchakai original confectionery special sale □ One day only sale from noon on October 29th (Sunday) *Limited to 100 sets □ Kayuan, 2nd basement floor of the main building *We apologize if the item is out of stock.
Some of the original Japanese sweets offered at Ginchakai will be on sale for one day only. Please enjoy the variety of sweets decorated with this year's theme "Raku".

Ginchakai's original confectionery "Raku" Limited to 100 sets 2,592 yen (Set of 6 pieces of 5 types)
Assortment contents: Back left: <Tokyo Ragetsudo> Aya Temari x 1, Back center: <Mannendo main store> Soybean flour kiri-kiri lively x 1, Back right: <Ginza Ragetsudo> Small spring wind x 1, Front left : <Seigetsudo Main Store> Autumn tones x 1, Front right: <Ginza Kikumaisha> Bell song x 2 *Image is for illustrative purposes only.

・Student creative tea ceremony

The "Architectural Culture Week Student Grand Prix 2023 'Ginchakai Tea Ceremony'" hosted by the Architectural Institute of Japan solicits designs for tea rooms from students, and every year a panel of submitted works and the best work will be exhibited at Ginchakai. This year as well, we plan to design and construct the best work of 2023 in full size and actually use it as a tea ceremony seat.Enjoy the highly original tea ceremony space where students competed to show their skills.

EVENT Exhibition of this year's outstanding works □October 26th (Thursday) – October 30th (Monday) 10:00am – 8:00pm [Ends at 6:00pm on the last day]
□New Building 9th floor Ginza Terrace Terrace Court Sponsor: Dyna One Co., Ltd. / Cooperation: Architectural Institute of Japan, Ginza Mitsukoshi

・Asahido Tea Ceremony Music Exhibition -Enjoying tea and utsuwa-

□October 25th (Wednesday) – October 31st (Tuesday) 10:00pm – 8:00pm [Ends at 6:00pm on the last day]
□Main Building 7th Floor Promotion/Japan Edition Ceramic, woodcraft, and bamboo craftsmen will introduce tea utensils rich in design. We also introduce utensils for enjoying various types of tea, such as Japanese tea and Chinese tea.

・Ginza Mitsukoshi's "Great Founding Festival"

In celebration of Mitsukoshi's 350th anniversary, we would like to express our gratitude and excitement to all of you for your patronage with the hospitality that only Ginza Mitsukoshi can offer, coexisting with the city of Ginza. You can learn about the good old world of tea in Ginza in autumn, or you can enjoy a relaxing time with modern mainstream tea. Enjoy fall fashion and learn about the trends coming out of Ginza. Please enjoy the attractive Ginza Mitsukoshi that is only available now.

Special site URL: https://www.mistore.jp/shopping/event/ginza_e/350th_51

・Mitsukoshi 350th anniversary

Mitsukoshi, a department store belonging to the Isetan Mitsukoshi Group, will celebrate its 350th anniversary in 2023. Mitsukoshi was founded in 1673 as Echigoya, a kimono store, and in 1904 issued Japan's first "Department Store Declaration," and has built up its history as a department store. To commemorate the 350th anniversary of Mitsukoshi's founding, for 12 months from Saturday, April 1, 2023 to Sunday, March 31, 2024, " Under the theme of “innovation that transcends tradition'', we will work on various sales measures to express our gratitude for your past patronage and deliver “special value that will make you feel the expectations for Mitsukoshi in the future.''

[Click here for the 350th anniversary special site]
https://www.mitsukoshi.mistore.jp/common/event_calendar/350th/teaser.html

[Mitsukoshi Isetan Holdings Co., Ltd.] From a press release

<Past related articles>
A large collection of popular bear characters! “#KumaFest in Ginza Mitsukoshi 2023” will start this year from September 27th (Wednesday)

Third time this year! The popular event “Winnie the Pooh DISNEY WINNIE THE POOH FESTIVAL 2023” will be held at Ginza Mitsukoshi, where approximately 1,200 “Winnie the Pooh” goods will be gathered.

[Coverage Report] “MOS Koshi”, a collaboration between MOS Burger and Ginza Mitsukoshi, is open for a limited time! The taste of a famous restaurant has been transformed into a high-class burger that can only be enjoyed here.

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