For two days only, there will be live Japanese dance performances and a relaxing space with a Japanese theme!
Higashi Ginza Area Management General Incorporated Association will hold the HIGASHI GINZA Traditional Festival, an event to enjoy traditional culture in the Higashi Ginza area, for two days on Saturday, May 24th and Sunday, May 25th, 2025.
Higashi Ginza was once a town bustling with theaters, with many feudal lords' mansions and traditional Japanese restaurants. Famous shops and theaters remain here unchanged. Traditional culture of Kabuki and Shimbashi Geisha. A live performance of "Japanese dance", which has supported traditional Japanese culture as part of Higashi Ginza's history, will be held in a frank and enjoyable manner. In addition, during the event, Ginchu-dori Street near Shimbashi Enbujo (near Ginza 6-18, Chuo Ward) will be closed off, and a pedestrian paradise will be held for two days only, where visitors can enjoy a Japanese space.
A special two-day experience of the traditional culture of Higashi Ginza. We will provide everyone, from children to adults, including those who don't usually have the chance to go to the theater or those who are traveling, with a chance to experience traditional culture while having fun.
Enjoy the outdoor stage ~Live Japanese dance performance~
Location: Ginza 6-chome SQUARE outdoor site (6-17-1 Ginza, Chuo-ku)
*The venue (Ginza Shochiku Square: 1-13-1 Tsukiji, Chuo-ku) may change depending on weather conditions.
*Please check the official website for details.
Date and time: May 24th (Sat) 17:50 1 time in total
Sunday, May 25th 11:50/15:30/17:50 3 times in total
Admission: Free (free entry and exit)
Contents: A live performance will be held where you can casually enjoy traditional Japanese dance that is usually only seen at theaters. The Shochiku Japanese Dance Lab, which creates works that spread the appeal of traditional Japanese dance to the world, will deliver a graceful and elegant stage performance.
Cast: Shochiku Japanese Dance Lab (Hanayagi Tokijukyo, Azuma Miho, Izumi Shuusaka, Nishikawa Senriji, Hanayagi Kiina)
Shochiku Japanese Dance Lab
A relaxing space to enjoy Japanese culture ~ Pedestrian precinct ~
Location: Ginchu-dori street near Shinbashi Enbujo (near Ginza 6-18, Chuo Ward)
*Cancelled in case of rain*Please check the official website for details
Date and time: May 24th (Sat) 11:00-17:00
May 25th (Sun) 11:00-17:00
Admission: Free (free entry and exit)
Details: For the two-day event period only, the roads around Shinbashi Enbujo will be closed off to create a pedestrian precinct.
Enjoy a moment of exposure to traditional culture in the pedestrianised precinct decorated with the traditional Japanese decor typical of Higashi Ginza.
Last year's situation
Overview of "HIGASHI GINZA Traditional Festival"
Organized by: Higashi Ginza Area Management Association Sponsored by: Nishio Rent All Co., Ltd. Cooperation: Ginza 6-7-chome Higashicho Association, Shochiku Co., Ltd. Dates: May 24th (Sat) and 25th (Sun)
Summary: A live performance of traditional Japanese dance will be held in the historic town of Higashi-Ginza, where you can casually enjoy the traditional Japanese art of dance. In addition, Ginchu-dori Street near the Shinbashi Enbujo Theater will be turned into a pedestrian precinct, creating a relaxing space where you can feel the Japanese atmosphere for two days only.
This is an event where anyone, from those unfamiliar with theaters to tourists, from children to adults, can casually experience traditional culture.
● Higashi Ginza Area Management General Incorporated Association