Discover and experience Japanese creativity in each area, including Noh theater and local handicrafts and crafts! “Tokyo Creative Salon 2025” is Japan’s largest creative festival.

Many works by famous artists such as "suzusan," which promotes Arimatsu Narumi Shibori to the world, and textile designer Reiko Sudo are on display in the Marunouchi, Ginza, Yurakucho, Nihonbashi, and Haneda areas.

The Tokyo Creative Salon Executive Committee will hold Japan's largest creativity festival, "Tokyo Creative Salon 2025" (hereinafter referred to as "TCS 2025"), from Thursday, March 13, 2025.

TCS 2025 will be held in 10 areas: Marunouchi, Nihonbashi, Ginza, Yurakucho, Akasaka, Roppongi, Shibuya, Harajuku, Shinjuku, and Haneda. Each area will have a different concept and will host a wide variety of exhibitions and events. In this release, we will introduce the concepts and featured content of the eastern areas of Marunouchi, Ginza, Yurakucho, Nihonbashi, and Haneda.

It is said that Japanese people have extremely low confidence in their creativity compared to other countries. *1 However, TCS is continuing to pursue the possibilities of creativity with the aim of overturning this current situation and leading Tokyo to become the world's number one creative city. In 2025, we aim to "rediscover and redefine" Japan's wisdom, technology, and aesthetic sense, and will develop content in 10 areas under the theme of "QUEST | Let's Search – Exploring Creativity and Aesthetic Sense". We will shine a light on regional development that is attracting attention from around the world, as well as overlooked wisdom, technology, and creativity, providing a place where many creators, companies, and regions can create the future together.
*1: Source: TOKYO CREATIVE REPORT2024

<Points in the eastern area>

Marunouchi Area: The theme is "CONNECTING". Marunouchi's action is to "connect" people, towns, and creativity.

Ginza Area: Experience world-class denim art and Noh! A mystery-solving event will also be held around creative points

Yurakucho Area: A fashion show will be held on a large runway embodying "CrossY"

Nihonbashi Area: Experience the beauty of modern Japan! Koinobori art and crafts exhibition

Haneda Area: At Haneda, where people, cultures and creativity from around the world intersect, content on topics such as fashion, design and sustainability will be exhibited with a theme of "sky."

<Introduction of area concepts and key contents>

Marunouchi Area: "Participatory and experiential content with the theme of 'CONNECTING'."

The LIVE STOCK MARKET will be held at Maru Building under the motto "Bringing dead stock back to life." There will also be "SASHIKO GALS" from Otsuchi Town, Iwate Prefecture, which attracts creators from around the world. The Conran Shop will be holding an exhibition and sales event based on the concept of urban comfort. There will also be a "Suit Stroll" event, which combines the business district of Marunouchi with suit fashion. There are plenty of other activities that will allow you to have fun while experiencing creativity.



[ Key content: LIVE STOCK MARKET, whose motto is "Bringing dead stock back to life" ]

LIVE STOCK MARKET is a marketplace that is like a select shop, reorganizing the aging inventory of shops in the Marunouchi area and creating new value. In addition to the popular embroidery service, this time we will also be focusing on "Famisapo", a new way of selling children's clothes to families visiting Marunouchi.

Date: March 15th (Sat) to 23rd (Sun), 2025
Location: Maru Building 1F Maru Cube Marunouchi area URL for details: https://www.marunouchi.com/pickup/event/5709/
TCS Marunouchi Area URL: https://tokyo-creativesalon.com/events/?category=area&spot=marunouchi

■ Ginza area: "The city itself has brand power and is a symbol of elegance in the city."

With the theme of "GINZA QUEST," events and experiences will be held that allow visitors to wander around the city. There will be free mystery-solving events and fashion snap photo events, and Matsuya Ginza will be hosting a special installation exhibition in collaboration with denim companies in the Bingo region, such as Fukuyama Denim and Ibara Denim, as part of Matsuya's "Regional Co-Creation" initiative. There will also be an authentic Noh theater experience at GINZA SIX.

[ Key Content: Matsuya's Regional Co-Creation x Japanese Denim TOKYO CREATIVE SALON 2025

~Connecting, Connecting, Spring in Japan~]

Matsuya will be holding events on Saturdays and Sundays during the period in collaboration with "Denim Itoguchi," a project by denim-related businesses in Fukuyama City, Hiroshima Prefecture, the city with the highest denim production in Japan. Unwanted denim items will be collected, and games and workshops will be held to learn about domestic denim. In addition, each show window will be the first in the country to use "Liberty Print Discharge Denim" by Sanyo Senko Co., Ltd., along with denim roses by Aoki Hifuku Co., Ltd. Domestic denim will also be incorporated into the decorations on each floor, and limited-time brand POP-UP sales will also be held. Matsuya will promote Japan-made denim to the world through TCS.

Date: March 12th (Wed) – 25th (Tue), 2025
Location: Matsuya Ginza Ginza Area Details URL: https://tokyo-creativesalon.com/events/?category=area&spot=ginza

■ Yurakucho area: "A cultural crossroads that stimulates creativity"

The theme of the event is CrossY, which represents the city of Yurakucho, where people, things and events come together to create new value. The show will unravel the evolution of fashion and respond to diversity, with a runway that symbolizes this. There will also be live music performances by artists who will lead the next generation, and upcycling events.

[ Key content: CROSS RUNWAY, where creators, recipients and curiosity collide and intersect to create a new culture]

The crisscross runway is the most embodied aspect of CrossY. This stage will host a show that unravels the evolution of fashion with popular songs, a men's underwear presentation by WACOAL MEN x beautiful people, a collaborative performance by WACOAL MEN x beautiful people, live makeup by Dorian Lollobrigida, and other shows that cater to diversity that are unique to Yurakucho. In addition, new creativity that crosses eras and genres will be disseminated from here, including live music performances by Dongurizu and SO-SO, artists who are attracting attention as the next generation.

Date: Thursday, March 20, 2025, 14:00-17:10
*If there are any changes to the event times, we will announce them on our website.
Location: Yurakucho Marion Center Mall
TCS Yurakucho Area URL: https://tokyo-creativesalon.com/events/?category=area&spot=yurakucho

■ Nihonbashi Area "A town of tradition and innovation where the spirit of craftsmanship is deeply rooted"

Nihonbashi is a center of innovation overflowing with creativity, where various crafts (handicrafts) have gathered and have promoted evolution in line with the times and people's lifestyles. Focusing on the many crafts rooted in Nihonbashi, a roaming experience event will be held under the concept of "Nihonbashi Open Craft", where you can reaffirm the value of Nihonbashi by getting a glimpse behind the scenes of crafts that you normally cannot see. In addition, part of the Nihonbashi Takashimaya building will be lit up in a cherry blossom color.

[Key content: "Nihonbashi Koinobori Now!", a textile installation created by textile designer Reiko Sudo]

"Koinobori Now!" is a carp streamer-themed installation created by textile designer Reiko Sudo, designer Adrien Gardère, and creative director Seiichi Saito, who create new textiles by utilizing traditional Japanese dyeing and weaving techniques and modern cutting-edge technology. 11 carp streamers using motifs and materials unique to Nihonbashi have been added to the past exhibition works, and approximately 50 carp streamers will be on display. In addition, a "Touch the Fabric" corner will be set up where you can actually touch the textiles (fabrics) used in the carp streamer installation, providing a space where you can actually experience the fascinating nature of the materials.

"Koinobori" exhibition view, Guimet Museum (Paris), 2014. Photo. Studio Adrien Gardère

Date: Thursday, March 13th to Sunday, March 30th, 2025
Location: Nihonbashi Mitsui Tower 1F Atrium Nihonbashi Area URL: https://www.nihonbashi-tokyo.jp/tokyocreativesalon-nihonbashi/

[Key content: Bridge ~suzusan and Japan Handcrafts~]

"suzusan", which adds a modern interpretation to the tradition of Arimatsu Narumi Shibori and creates new value through fashion, lighting, and home collections, and "GALLERY crossing", which explores universal questions beyond the realm of art and craft, have collaborated to introduce the charm of crafts that connect tradition and modernity. In addition to "suzusan's" latest collection, the venue will exhibit and sell works by four contemporary artists curated by both parties. In addition, on Sunday, March 23rd, Itoen and suzusan will hold a collaboration to hold a tea seminar and a workshop where you can experience Arimatsu Narumi Shibori.

Date: March 19th (Wed) – 25th (Tue), 2025
Location: Nihonbashi Takashimaya SC Main Building 1st floor front event space *The workshop will be held in the Nihonbashi Galleria Community Space Tokyo Creative Salon 2025 Takashimaya special website URL: https://www.takashimaya.co.jp/store/special/tcs/index.html
TCS Nihonbashi Area URL: https://tokyo-creativesalon.com/events/?category=area&spot=nihonbashi

■Haneda Area "From Haneda, where people and cultures from all over the world intersect, we will send out creativity carrying dreams and hopes."

Under the theme of "HANEDA SKY," a variety of content will be exhibited with the keyword "sky" connecting us to the world. In addition to exhibits focusing on fashion, design, and sustainability, there will be a number of experiential events, including workshops on traditional Japanese crafts and interactive salons.
We will be sending out creative ideas that are unique to Haneda Airport, the gateway to Tokyo and Japan's skies, where people from all over the world come and go.

[Key content: HANEDA SKY ~Sitting in the Sky~]

The Marketplace on the second floor of Haneda Airport's Terminal 1 expresses the theme of the Haneda area, "HANEDA SKY." A "Cirrocumulus" sits in the middle of the vibrant airport. A cloud-shaped stool made from 100% renewable materials and produced by the creative group "130" will be exhibited.

Date: Thursday, March 13th to Sunday, March 23rd, 2025
Location: Haneda Airport Terminal 1, 2nd floor, Central Marketplace
TCS Haneda Area URL: https://tokyo-creativesalon.com/events/?category=area&spot=haneda

*Please check the Haneda area page on the TCS2025 official website for the dates and times of each event.
*Please note that events may be changed or canceled due to unforeseen circumstances.

■ Area-wide content
[Discover the charm of Tokyo! Tokyo QUEST Gacha]

A gacha machine introducing recommended creative spots in Tokyo's familiar surroundings will be installed at Harappa on the 4th floor of Tokyu Plaza Harajuku's "Harakado". The capsules in the gacha machine are original and made from fireworks, making them fun to look at. (※Available while supplies last).

[You can discover recommendations from people you don't know!]
Tokyo QUEST Gacha – AREA Edition – to be available in 10 areas

Gacha machines that give you information on special, creative, recommended spots from "someone" passing through Tokyo have been set up in 10 areas of Tokyo (Marunouchi, Nihonbashi, Ginza, Yurakucho, Akasaka, Roppongi, Shibuya, Harajuku, Shinjuku, and Haneda). By spinning the gacha machine, you can discover an unexplored side of Tokyo that you would not be able to find out about through searches or social media alone.

Date: Thursday, March 13th to Sunday, March 23rd, 2025
Location: Marunouchi, Nihonbashi, Ginza, Yurakucho, Akasaka, Roppongi, Shibuya, Harajuku, Shinjuku, Haneda

About Tokyo Creative Salon 2025
This is an annual creativity festival held every March in Tokyo, where cherry blossoms are in bloom.
A wide variety of genres including fashion, design, crafts, and sustainability will come together to promote the appeal of Japanese creativity from cherry blossom-filled Tokyo to the world. TCS's mission is to connect Japan's creativity to a better world. We aim to increase the value of Tokyo and Japan as a city by delivering "skills that have connected traditions," "new technologies (digital sustainability)," and ideas that add a new perspective to everyday life to the world.

■Rediscover Japanese creativity and take it to the world

It is said that Japanese people have extremely low confidence in their creativity compared to other countries. However, TCS aims to break this current situation and lead Tokyo to become one of the world's top creative cities, and continues to pursue the possibilities of creativity. In 2025, we aim to "rediscover and redefine" Japan's wisdom, technology, and aesthetic sense, and will carry out various activities under the theme of "QUEST | Let's search for creativity and aesthetic sense." We will shine a light on regional development that is attracting attention from around the world, as well as overlooked wisdom, technology, and creativity, and provide a place where many creators, companies, and regions can create the future together.

<TCS 2025 Event Overview>
・Name: TCS 2025 (Tokyo Creative Salon 2025)
・Event period: Thursday, March 13th to Sunday, March 23rd, 2025
・Event areas: Marunouchi, Nihonbashi, Ginza, Yurakucho, Akasaka, Roppongi, Shibuya, Harajuku, Shinjuku, Haneda ・Main venue: Tokyu Plaza Harajuku "Harakado"
・Organizer: Tokyo Creative Salon Executive Committee ・Official website: https://tokyo-creativesalon.com/
・Official Instagram: https://www.instagram.com/tokyocreativesalon/
・Official X: https://twitter.com/tokyo_c_s

From the Tokyo Creative Salon Executive Committee press release

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