SHINCA Ginza event held “#Labgrown diamonds are kind to the earth” Present planning in collaboration with SNS

Lab-grown diamond jewelry brand "Shinka" developed by Imaatae Co., Ltd.
From November 16, 2020 (Monday), we will hold a gift project "# Labgrown Diamonds are Earth-friendly" in collaboration with SNS to increase awareness of Labgrown Diamonds.

In order to let more people know about sustainable lab-grown diamonds, we will present one piece of lab-grown diamonds to 100 people at SHINCA Ginza. If you have natural diamonds but haven't lab-grown yet, we'd love to hear from you.

■ Event title
# Labgrown diamonds are kind to the earth Click here for details

■ Implementation store SHINCA Ginza
Limited to 5 people per day to avoid the Three Cs
(Numbered tickets will be distributed from 11 o'clock opening time. Please come back at the stated time)

■ Period
November 16, 2020 (Monday) -December 14, 2020 (Monday)
Regular holiday: Every Wednesday Tuesday Irregular holiday Click here for details

■ Handing over conditions
・ Those who have an Instagram account (those who have set up a public profile)
・ Follow official Instagram @shinca_official and SHINCA Ginza store @shinca_ginza Those who can post photos or videos by tagging "#shinca" and "#Labgrown diamonds are kind to the earth" @shinca_official.

■ Notes
* Lab-grown diamonds are around 0.03 carat and about 2 mm in diameter.
* It will end as soon as the quantity runs out.
* Up to 1 per person during the event period.
* Please refrain from waiting until the distribution time or lining up.

You can also feel the brilliance of lab-grown diamonds. Monitor recruitment campaign! Also held at the same time.
Likes and comments on Shinka's official Instagram Feel free to complete the application.
Monitor products will be presented to one person by lottery! (Application period 2020/11 / 16-2021 / 1/12)
Click here for details
Click here for SHINCA official Instagram

We will start special wrapping to create a special holiday.
What you want in 2020, when you continue to wish for the safety of yourself, your family, and your friends with the new coronavirus. The future you desire. Why don't you share words that are bright and encouraging to someone like the brilliance of lab-grown diamonds on your message card? We will deliver wrapping with a card to customers who purchase during the period. (Period 2020/11/16 ~ 2020/12/28)

Click here for details

Shinka is Japan's first lab-grown diamond jewelry brand. Based on the concept of "evolving new brilliance," we are developing a collection of minimalist designs that are close to everyday life, making use of the brilliance of ecological diamonds that do not scrape the earth.

What is a lab-grown diamond (synthetic diamond)?
Lab-grown diamonds (synthetic diamonds) have exactly the same composition and characteristics as natural diamonds, except that they are produced in a different environment, and are completely different from imitation stones and similar stones such as moissanite and cubic zirconia. The world is paying attention to its outstanding beauty and the ecological spirit that is born without damaging the earth.

About Imaatae Co., Ltd.
1861 (1st year of Bunkyu) Founded in Gojo Sakai-cho, Kyoto by the first Yohei Imanishi as a booth shop that handles hairpins and combs. Since then, for over 150 years in his 6th generation, he has maintained his desire to enrich his heart with genuine ornaments, and now he is developing high-end brand "Kagayoi" and anniversary brand "ICHAROI" as an integrated jewelry manufacturing and sales company. doing.
Click here for details Imaatae Corporate Website

[Company name] Imaatae Co., Ltd.
[Representative] Nobutaka Imanishi, President and CEO
[Creation] 1861 (first year of Bunkyu) [Headquarters location] 218 Okura-cho, Takeyamachi-dori, Nakagyo-ku, Kyoto

2-8-19 Ginza, Chuo-ku, Tokyo 104-0061
1 minute walk from "Ginza 1-chome Station" on the Tokyo Metro Yurakucho Line 3 minutes walk from "Ginza Station" on the Tokyo Metro Ginza Line, Hibiya Line, Marunouchi Line Regular holiday: Wednesday Tuesday Irregular holiday Business hours: 11: 00-19: 00
* Regular holidays and business hours of the store are subject to change to prevent the spread of new coronavirus infection. * Event details are subject to change without notice.