The 4th “Ginza Friends Aozora City” will be held on the ground floor of Ginza Sony Park on Sunday, July 25, 2021 with the theme of .

"Kama Bread & Friends <Natural Bussankan>" (Tokyo, Tokyo), which is jointly operated by Monosus Co., Ltd. and Food Hub Project Co., Ltd., and sells additive-free products, vegetables, and bread directly sent from all over the country. Ginza) will hold a market event "Ginza Friends Aozoraichi" on the last Sunday of every month as an event to connect creators and eaters on the ground floor of Ginza Sony Park on Sunday, July 25, 2021 .

Ginza Sony at the end of September 2021 also started "Ginza Friends Aozora Ichi", which started with the idea of creating a place where creators and eaters can connect, as well as the relationship of selling and buying under the blue sky. Due to the closing of the park, there are only three more events left. This time, with the theme of <Japanese farmers and makers>, we are particular about farmers who grow pesticide-free vegetables, shops that make bread and additive-free syrup using homemade yeast, and shops that handle dried foods and processed products. Farmers gather. Although it is difficult to reach all parts of Japan, please enjoy the richness of Japanese food by touching the local food and maker in the middle of Ginza.

・ The 4th "Ginza Friends Aozora City" 9 stores are scheduled to open. ・ Vegetables, fruits, processed products, etc. will be sold under the theme of <Japanese farmers and makers> ・ "Ome Farm Kitchen" food truck First store opening. Offering a special menu that uses plenty of pesticide-free vegetables from Ome, Tokyo

An opportunity to enjoy "eating" while touching the feelings of the craftsmen and the background of food <br /> "Ome Farm", which starts with composting and soil preparation in Ome, Tokyo, is a vegetable grown without pesticides. Rare Kumamoto / Hitoyoshi's "Sensei" is only about 3% of the nationwide distribution, and "Okina", which handles rare domestic Kikurage and Okinawan fresh food, has brought seasonal mangoes to Ginza. I will. At the food truck at the venue, "Ome Farm Kitchen" by "Ome Farm" in Ome, Tokyo will open for the first time, and we will prepare a special menu only for this event. Please enjoy the valuable opportunity to listen to the stories of each maker, such as the feelings and cherishing of each maker, while picking up the ingredients.

・ Market

▼ This month's creator
● Ome Farm | Ome, Tokyo (vegetables)

The field of Ome Farm is located in Ome City, about an hour away from the city center. We cultivate western vegetables and traditional Japanese vegetables by organic farming with the goal of "creating truly reassuring things in the suburbs of the city" in a blessed land that cannot be thought of as Tokyo. We grow vegetables by making the most of the power and wisdom of nature without using any pesticides or chemical fertilizers. We also make compost by fermenting and ripening plant-based raw materials, and Ome Farm's agriculture begins with the creation of environmentally friendly soil. Vegetables grown in healthy soil can enjoy the original flavor and sweetness of vegetables.

● Farm Vegico | Kochi / Haruno (vegetables)

Haruno-cho, Kochi City, southern Shikoku. <Vegetable Communication> is the concept of Farm Vegico, which operates agriculture by taking advantage of the warm climate with an average annual temperature of 16.7 ° C. We not only sell products, but also deepen exchanges through vegetables with people in various fields such as designers in the area where they sell. Activities through Kochi ingredients are also carried out at schools, restaurants and hotels in Kochi prefecture. Among the vegetables, the most notable one is cucumber. In 2013, it won first place in the taste evaluation category of the vegetable sommelier summit.

Organic Yahyakuya Mercado | Suginami, Tokyo (vegetables, fruits)

Since its establishment in 1995, we have been selling safe and secure vegetables, fruits, eggs, and processed products without additives that do not rely on pesticides such as organic and natural cultivation, which have been delivered from producers all over the country from Hokkaido to Okinawa.

● KOSO STORE'S Komoto Aoyama Tokyo | Aoyama, Tokyo (dry food, pasta, syrup)

KOSO STORE`S proposes only processed foods from manufacturers who value local products and manufacturing methods with the concept of "from food to health, from health to happiness …". We have dry foods, additive-free and non-colored products, original products "Craft Cola Syrup", GLUTEN FREE PASTA, and ZEN PASTA. Please use KOSO STORE`S products once.

● Seni Seikatsu | Kumamoto / Hitoyoshi (Dried mushrooms, dried shiitake mushrooms)

We manufacture wood ear mushrooms and shiitake mushrooms in Hitoyoshi City, Kumamoto Prefecture. Watering, harvesting, packaging, and shipping are all carried out at our own factory. Only about 2 to 3% of domestic wood ear mushrooms are distributed. Please enjoy the thick and pre-prepared texture of "Sensei Seikatsu".

● Okinawa-produced fruit and vegetable specialty store Okiya | Okinawa / Naha (Okinawa's fresh produce)

Okiya is a greengrocer who specializes in Okinawa and is particular about "delicious, fresh, and seasonal". We purchase connoisseurs at the Okinawa market every day. I recommend the mango that is in season now.

● ÉCR U. GINZA | Ginza, Tokyo (coffee, wine, sweets)

Pop-up store "ÉCRU. GINZA" for specialty coffee and natural wine. "ÉCRU.", A coffee and wine shop in Tenjin, Fukuoka, is a "stand where you can drink coffee and wine from day to night" in collaboration with Ginza Sony Park. The coffee we offer is a single farm, a single variety, a single origin where you can feel the unique characteristics of the land, the year, and the beans. As for wine, Mr. Tatsuya Harada, the owner of ÉCRU., Will select and provide each bottle of natural wine that has moved your heart. We also sell sweets and snacks that go well with coffee and wine.

Kamapan & Friends <Natural Bussankan> | Ginza, Tokyo (Food)

A product hall where small maker breads and additive-free special products from all over the country, as well as maker and eaters gather. Together with the creators who are close to the daily lives of the region, we will deliver food-related monogoto to everyone living in the city. By eating, you can get involved with the creators of various regions, and by continuing to eat, you can feel the relationship. We are starting such activities through this shop.

In addition, as soon as the store is decided, it will be accepted on the website . Information updated at.

・ Food track

Ome Farm Kitchen | Asakusabashi, Tokyo

<Cooking using pesticide-free vegetables from Ome Farm>
"Ome Farm Kitchen" operated by Ome Farm has opened in Asakusabashi. Based on the concept of "from seeds to table", we have created a place where you can enjoy the vegetable menu with selected sake from the desire to deliver farm vegetables directly. We are waiting for you on the second floor of a building that is quietly nestled in a city full of humanity.

・ Special Contents

Kamapan & Friends <Natural Bussankan> Manager Yuge introduces the creators who gathered at the venue on Instagram! If you can't go for a while, please take a look!

Delivery date: July 25, 2021 (Sun) around 11:30 Delivery account: Kamapan & Friends <Natural Bussankan> Instagram account
* Click here for past events!

・ Tour

Ginza / Bussankan Tour "Watashi Shop"

In Ginza, there are many product halls where you can find ingredients from each region of Japan. Members of "Kamapan & Friends <Natural Bussankan>" who love to search for ingredients that are eaten in various areas and have never been seen will show you how to enjoy the product hall together. .. This time, we went to the Okinawa product building "Watashi Shop", which makes you feel like you are traveling to Okinawa! There are lots of fruits, seasonings, ice cream, etc. that you can't usually meet unless you go to Okinawa. Bussankan enthusiasts will show you how to enjoy it further.
* Advance reservation system, first-come-first-served basis. Applications are accepted on the Foodhub Project website .

Tour Guide <br /> Kamapan & Friends <Natural Bussankan> Staff
500 yen (payment on the day of the event)

・ Outline of the event

Name: Ginza Friends Aozora City Date: Sunday, July 25, 2021 11: 00-17: 00 * Scheduled to be held on the basement floor in case of rain Venue: Ginza Sony Park Ground floor (5-Ginza, Chuo-ku, Tokyo) 3-1)
Number of stores opened: 9 stores (planned)
Ome Farm / Farm Vegico / KOSO STORE'S Komoto Aoyama Tokyo / Sensei Seikatsu / Okinawa Prefecture Fruit and Vegetable Specialty Store Okiya / Ome Farm Kitchen / ÉCRU. GINZA / Kamapan & Friends <Natural Bussankan> Other Fees: Free Admission Cooperation : Ginza Sony Park Project
Planning and management: Monosasu Co., Ltd., Food Hub Project Co., Ltd. Organizer: Kamapan & Friends <Natural Bussankan>

Coronavirus infection spread prevention measures "Ginza Friends Aozora City" will hold an event after thorough infection prevention measures. As a countermeasure for customers to visit the venue, we recommend that visitors to the venue be disinfected with alcohol and wear masks, and we plan to thoroughly wear masks and wash hands and gargle for operators and store owners. .. In addition, in the future, if there is a situation in which discussions with related parties, notifications or recommendations from public institutions are issued while observing the situation in Japan and overseas, there is a possibility that the policy will have to be changed. Therefore, please understand that.

About Kamapan & Friends <Natural Bussankan>

Under the slogan "Friendly food-Grow with friends, eat with friends-", the creators and eaters work together to improve their lives little by little. Through this place in the middle of Ginza, we aim to create such a store where you can feel peace of mind and trust with each other. At the storefront, vegetables and pickles grown in the climate of each region, local sauces and craft beer, miso of long-established kojiya, and other products that are eaten daily in the region are sent directly from all over the country, and bread is north. From small bakeries nationwide to Iwate in the south and Okinawa in the south, bread that is usually eaten only in that area arrives on a daily basis.

About the Food Hub Project <br /> The Food Hub Project was launched in 2014 in Kamiyama Town, Tokushima Prefecture, to connect local agriculture to the next generation. Under the slogan of "local production for local food," we operate the cafeteria "Kamaya" and the bread and grocery "Kama Bread & Store" to create a cycle of growing, cooking, and eating. We are also working on food education projects in collaboration with local schools.

・ Store overview

Kamapan & Friends <Natural Bussankan>
Business hours: 11: 00-19: 00 Closed on Mondays (open on public holidays, closed the next day)
Location: 5-3-1 Ginza, Chuo-ku, Tokyo Ginza Sony Park B3
Phone: 070-1381-8042

・ Operating company

Monosasu Co., Ltd. <br /> Location: 3-9-5 Yoyogi, Shibuya-ku, Tokyo 151-0053
Representative: Takahiro Hayashi Established: October 2004
Business: Marketing consulting business, Web consulting business, Website production, Business Website coding business, Website operation business, Contract food service business, Food consulting service business, Food education service business

Food Hub Project Co., Ltd. <br /> Location: 190-1, Jinryo Kita, Kamiyama-cho, Myozai-gun, Tokushima 771-3311
Representative: Kaoru Shirato, Taichi Manabe, Co-Representative Director Established: April 2016
Business: Development of new farmers Business production of agricultural products, production of processed products in the distribution industry, sales of food and drink, operation of grocery stores Planning, design and production of food hub business