Free luxury once a year! One-day free Bicerin coffee event

October 1st is "International Coffee Day"

Bicerin Asia Pacific and Middle East Co., Ltd. named after "International Coffee Day" on October 1st, "Annual free luxury! A cup of coffee at Bicerin" that conveys the deliciousness and enjoyment of coffee. We will hold a free event.

Despite being in the corona, this year we will hold a small relaxing time at the Bicerin store in Japan for the purpose of recognizing coffee.

■ What is International Coffee Day?

It has been established as an anniversary to promote the spread of coffee as a beverage and to celebrate, and events are held all over the world. The first official anniversary since the approval of the International Coffee Organization was October 1, 2015, when the event took place in Milan, Italy.

■ Overview of "Annual Free Luxury! Free Coffee Cup at Bicerin"



Date: October 1, 2020 (Thursday) * Holding time is based on the business hours of each store

Offer conditions:

① We will provide a free cup of espresso or cafe Americano to customers who have eaten (ordered food menu) at the store. In addition, if drinks are included in the set, one cup of coffee will be free (no juice or tea).

(2) Customers who purchase gifts through product sales will receive a free espresso or Cafe Americano at takeout (Roppongi Hills store, Ginza SIX store).

Available stores: Shinjuku Takashimaya store, GINZA SIX store, Tokyo Arts Theater store, Midland Square store, Roppongi Hills store, Hankyu Umeda store

 

What is Bicerin? ]

Founded in Turin, Italy in 1763.

Bicerin, the oldest Italian legendary cafe in Turin, was loved by the first Italian Prime Minister Kabul, the philosopher Niche, and the author of "The Three Musketeers" and "The Count of Monte Cristo" Alexandre Dumas Pere.

The chocolate drink "Bicerin" bearing the store name is said to have been selected as one of the "100 Things to Keep in the World" by the literary master Hemingway.

The composer Puccini, who is also famous for "Madame Butterfly", wrote the scene of "Cafe Momus" modeled on "Bicerin" during the production of the opera "La Boheme", and is the last king of the Kingdom of Italy. Umberto II visited "Bicerin" and had a chocolate drink "Bicerin" before he went into exile in Portugal. The main store, which is still opposite the Italian Consolata Cathedral, still attracts many customers.

=== Company Profile ===

[Cafe / store information]

<Ginza Six store direct: 03-6280-6088>
<Shinjuku Takashimaya store direct: 03-5269-0008>
<Tokyo Metropolitan Theater (Ikebukuro) Direct: 03-3981-0808>
<Midland Square store (Nagoya) direct: 052-527-8828>
<Hankyu Umeda store direct: 06-6313-0066>
<Roppongi Hills store direct: 03-6804-6767>
<Tokyo Midtown Hibiya store direct: 03-6205-4308>

[Store information]

<Haneda Airport Terminal 2 Kinnotsubasa Headquarters: 03-6262-1236>
<Nihonbashi Takashimaya Main Building B1F "THE BEST CHOICE" Representative: 03-3211-4111>
<Ichinoichi Jimbocho Gransta Marunouchi Store: 03-6551-2956>
<Jimbocho Ichinoichi Yurakucho store: 03-3213-4556>
<Jimbocho Ichinoichi Ikebukuro store: 03-6894-1202>
<Jinbocho Ichinoichi Jimbocho store: 03-3233-0285>
<Jimbocho Ichinoichi Kyodo Store: 03-6413-1296>
<Official online shop: http://shop.bicerin.co.jp/ >

Company URL: http://www.bicerin.co.jp/

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