Don’t miss the second half! Ginza Mitsukoshi Valentine Recommended & Featured Brands to Appear on Thursday, February 4th!

■ February 4th (Thursday) -February 14th (Sunday)

■ GINZA Stage on the 2nd basement floor of the main building

[Ginza Mitsukoshi Limited] Currently, Ginza Mitsukoshi is holding a Valentine's event "GINZA SWEETS COLLECTION 2021" at the event space on the 7th floor of the new building.

From Thursday, February 4th, a new brand will appear on the GINZA stage on the 2nd basement floor of the main building. "To your loved one" "To yourself" … You can still choose! It's still in time! Why don't you find a wonderful "Love Letter"?

・ Appeared on Thursday, February 4th! <Chocolate only for now> GINZA stage on the 2nd basement floor of the main building

Carefully selected materials from Japan <Happoen kiki-season->
"Kisetsu, Meguri, Deu" The flavor is inspired by the four seasons of Japan, and uses carefully selected Japanese ingredients such as yuzu and strawberries that are produced all over Japan. We will deliver the taste of enjoying the four seasons together with the wishes of the producer.

[Ginza Mitsukoshi Limited] <Happoen kiki-season-> Bonbon chocolate 2,160 yen (Made in Japan / 5 pieces / Summer oranges, apples, yuzu, strawberries, sudachi)

Traditional <Caffarel> that developed Gianduja chocolate
The theme is "Katina di Cuore (connection of hearts)". A Valentine's limited can that expresses gratitude with flowers and ribbons. We have a wide variety of popular chocolates from Caffarel, such as Gianduja, which is the pride of Caffarel, and Piedmont Bar, which contains whole hazelnuts.

<Cafferel> Cafferel basket 3,240 yen (Made in Italy / 16 pieces)

Light chocolate cream "Brioche" <Frédéric Cassel>
French classic Viennoiserie, butter and egg flavored brioche. The brioche made for this time is a patisserie dish made by layering two types of chocolate cream on chocolate dough.

[Ginza Mitsukoshi Limited] <Frédéric Cassel> Brioche Chocolat 670 yen (Made in Japan / 1 piece)

·In session! <Chocolate in the usual shop> Ginza Food Garden on the 2nd basement floor of the main building

One of the highest peaks in Paris, founded by Mr. Gaston Lenôtre, the treasure of the French confectionery world <Lenôtre>
This year's "Caramel a la Fleur de Sel", a limited edition item of Isetan Mitsukoshi with a hint of vanilla in salted caramel, and "Pignon de Pan & Noisette" using pine nuts, which is rare for pralines, are available. New work. Please enjoy the classic taste and unique assortment.

[Limited to Isetan Mitsukoshi] Praline Ganache Assortment 6 pieces 2,700 yen (France / 6 pieces, 112g)

Delivering the taste of traditional German sweets that have been passed down from generation to generation <Hollendische Cacao Stube>
A new Valentine's-only chocolate flavor has been added to the classic butter cake with lovely petal shapes. We use plenty of Ferkulin grain chocolate and Van Houten cocoa.

[Ginza Mitsukoshi / Isetan Shinjuku Limited] <Hollendische Cacao Stube> Margareten Kuchen Chocolade 2,376 yen (Made in Japan / 1 piece)

Recommended for those who are not good at sweets! <Antenor Ginza Boutique>
Bitter chocolate-coated choux pastry with crispy large almonds and plenty of custard cream using high-cocoa couverture chocolate. The fragrant cream of cacao that fills your mouth makes you smile. How about a little extravagant reward for yourself or a souvenir?

[Ginza Mitsukoshi Limited] <Antenor Ginza Boutique> Chocolat cream puff 389 yen (Made in Japan / 1 piece)

·It's not too late yet! Online store "Ginza Sweets Collection 2021"

The second online store where you can order from 10:00 am on Wednesday, February 3rd to 10:00 am on Tuesday, February 9th. See also here.

■ Mitsukoshi Isetan Online Store

・ Ginza Mitsukoshi Official Instagram "Ginmitsu Live 2"

At "Ginmitsu Live 2" held on Saturday, January 30, 2021, you can experience the atmosphere of the event space in the 7th building of the new building, recommended chocolates at each venue, and the Ginza chandelier sky event space on the 7th floor of the main building. We are also introducing the limited edition of "FUJIYA Smile Switch Valentine 2021 in GINZA" being held at.

■ Please see the archive on this IGTV.

■ "GINZA SWEETS COLLECTION 2021" special site

* All images are images.
* Prices include tax.
* Admission may be restricted from the perspective of preventing the spread of coronavirus infection.
* Business days and hours are subject to change due to various circumstances.
For details, please check the Ginza Mitsukoshi official website.
* The contents of this event may be changed or canceled due to circumstances. Please note.